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Opening a fashion-oriented retail store takes more than goodtaste and a sense of style. To help new and would-be fashionretailers get over the hurdles, the Dallas Market Center hascreated a "university" offering a series of seminars aswell as a traveling educational program.

The start-up seminars, usually held the first Monday of themonth at the Dallas Market Center, give participants a two-hourcrash course on what it takes to launch a successful retail store.Subjects include market feasibility, cash flow, location andbusiness financing.

The mobile programs are half-day workshops for retailers alreadyin business and cover topics such as how to stay competitive,customer service, marketing and financial management. The DallasMarket Center plans to take the workshops on the road in 1998 tosome 15 U.S. cities. For more information, call (800) 325-6587.

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