This is a subscriber-only article. Join Entrepreneur+ today for access

Learn More

Already have an account?

Sign in
Entrepreneur Plus - Short White
For Subscribers

Gap, Kanye West Slammed for Displaying Clothing in Giant Garbage Bags Inside Stores The rapper and fashion mogul is making headlines for his unorthodox way of making customers shop (dive?) for his new clothing collaboration.

By Emily Rella

Opinions expressed by Entrepreneur contributors are their own.

Twitter via @owen__lang
Twitter via @owen__lang

Gap has announced that it will officially begin pulling Yeezy Gap items from shelves, effective immediately, following Kanye West's antisemitic commentary this past week.

"Our former partner's recent remarks and behavior further underscore why. We are taking immediate steps to remove Yeezy Gap product from our stores and we have shut down YeezyGap.com," the company said in a statement. "Antisemitism, racism and hate in any form are inexcusable and not tolerated in accordance with our values. On behalf of our customers, employees and shareholders, we are partnering with organizations that combat hate and discrimination."

The official business contract between the two was terminated in September on behalf of Ye after he and his team sent a letter to Gap stating that the company failed to comply by terms initially stated in the agreement, including Yeezy Gap product being stocked in-store.

The rest of this article is locked.

Join Entrepreneur+ today for access.

Subscribe Now

Already have an account? Sign In