LG Just Demoed a New Screen That Stretches Like Taffy From 12 to 18 Inches: Video LG's full-color screen is a first for the industry, but competitors like Samsung are not too far behind.

By Sherin Shibu Edited by Melissa Malamut

Key Takeaways

  • LG demoed a new, stretchable screen last week with the highest expansion rate in the industry so far.
  • The screen twists, bends, and stretches out from 12 inches to 18 inches.
  • An earlier version of the screen was used this September at Seoul Fashion Week in apparel and handbags worn on the runway.

LG has developed an industry-first stretchable screen that bends, twists, and stretches out like taffy, from 12 inches to 18 inches.

The screen is just a prototype, but it could have useful applications for wearables, cars, smartphones, and other industries in the future. For example, the flexible material could be used to make clothes and handbags.

LG showed off the screen on Friday at LG Science Park in Seoul, South Korea, to more than 100 onlookers. Its expansion rate of 50% is the highest in the industry, and it has a resolution of 100 pixels per inch. The screen gives full color.

LG screen. Credit: LG

LG has been working on stretchy screens for years. In 2019, the company launched a TV with a screen that rolls away into the base when not in use. However, LG discontinued the 65-inch, $100,000 TV in May 2024 after slow sales.

In 2022, the company showed off a 12-inch display that could extend out to 14 inches. To create the screen, LG used a base silicon material like the one used for contact lenses. They layered micro-LEDs and circuits shaped like springs on top to create a screen capable of being twisted, stretched, and folded with no damage.

Related: Why the CEO of $2.5 Billion Smart Ring Startup Oura Says Apple Won't Make Its Own Version

LG's stretchable screens have already made an impact on the fashion industry. In September, the displays were seen on the runway at Seoul Fashion Week on the front of garments and bags designed by Youn-Hee Park and Chung-Chung Lee. The designers used the 12-inch screens that could stretch out to 14 inches.

"We have been able to design future fashion concepts with new materials that have never existed before," Park stated in a press release.

One garment with a 12-to-14-inch stretchable screen embedded on the front. Credit: LG

Related: Samsung's Newest Galaxy Gadget Aims 'To See How Productive You Can Be'

LG competitors are also working on flexible screens. In August, Samsung publicly showcased a prototype of a stretchable display for the first time. The microLED screen can stretch up to 125% of its starting size and has a resolution of 120 pixels per inch.

Samsung placed the screen on a smartphone and demonstrated how it could move to show the topography of a map. The screen could rise to show the presence of a mountain, for example.

Sherin Shibu

Entrepreneur Staff

News Reporter

Sherin Shibu is a business news reporter at Entrepreneur.com. She previously worked for PCMag, Business Insider, The Messenger, and ZDNET as a reporter and copyeditor. Her areas of coverage encompass tech, business, strategy, finance, and even space. She is a Columbia University graduate.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Science & Technology

This AI is the Key to Unlocking Explosive Sales Growth in 2025

Tired of the hustle? Discover a free, hidden AI from Google that helped me double sales and triple leads in a month. Learn how this tool can analyze campaigns and uncover insights most marketers miss.

Business News

'We're Not Allowed to Own Bitcoin': Crypto Price Drops After U.S. Federal Reserve Head Makes Surprising Statement

Fed Chair Jerome Powell's comments on Bitcoin and rate cuts have rattled cryptocurrency investors.

Business News

A New Hampshire City Was Named the Hottest Housing Market in the U.S. This Year. Here's the Top 10 for 2024.

Zillow released its annual lists featuring the top housing markets, small towns, coastal cities, and geographic regions. Here's a look at the top real estate markets and towns in 2024.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business Ideas

Is Your Business Healthy? Why Every Entrepreneur Needs To Do These 3 Checkups Every Year

You can't plan for the new year until you complete these checkups.

Making a Change

Expand Your Global Reach with Access to More Than 150 Languages for Life

Unlock global markets with this language-learning platform.