Cyber Monday Sale! 50% Off All Access

Elon Musk Selects California as Tesla's Global Engineering HQ Gov. Gavin Newsom joined the company's CEO in making the announcement, though Musk has criticized California before.

By Steve Huff

NurPhoto | Getty Images

Tesla Inc. is doubling down on its presence in California by establishing its global engineering headquarters in Palo Alto. The move comes after CEO Elon Musk moved the company's headquarters from Silicon Valley to Texas in 2021, citing limited scalability in the Bay Area.

Despite the move, over a third of Tesla's global workforce is in California, with many working in Fremont, the location of the company's first car plant. Musk affirming Tesla would continue to invest in California was a big change from his previous comments. As the Wall Street Journal pointed out, Musk, in the past, compared the Golden State to a winning sports team, coasting on its reputation for success. The state tends "to get a little complacent," Musk said, "a little entitled, and then they don't win the championship anymore."

Wednesday evening with Gov. Gavin Newsom in attendance, Musk was more optimistic, pledging at the Palo Alto event that Tesla will "build the future here."

Tesla hasn't been immune to layoffs striking other California tech giants. It laid off over 200 people in 2022 by closing its San Mateo office location, home to staffers working on Tesla's advanced driver-assistance system, Autopilot.

By the decade's end, Tesla aims to sell 20 million vehicles annually. In addition, the company recently revealed potential expansions at its Austin, TX-area plant worth $775 million.

In Palo Alto, Musk expressed optimism, saying Tesla would "build the future here." Despite his earlier criticism, he recognized California's importance to the company, stating that Tesla still employs around 48,000 Californians and that the state will remain an integral part of the company's growth.

Steve Huff

Entrepreneur Staff

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Real Estate

Why Real Estate Should Be a Key Part of Your Wealth-Building Strategy in 2025 and Beyond

Real estate remains a strong choice for building wealth in 2025 and beyond, from its ability to generate passive income to offering long-term appreciation and acting as a hedge against inflation.

Business News

'This Company Has Been My Life': Intel CEO Retires, Reportedly Forced Out

Intel CEO Pat Gelsinger has led the company since February 2021 and said his departure is "bittersweet."

Fundraising

They Turned Down an Early Pay Day to Maintain Control of Their Business. And Then Went on to Raise $190 Million.

Jason Yeh, co-founder and General Partner of Patron, explains the early-stage venture firm's creation and future outlook.

Business News

'I Stand By My Decisions': A CEO Is Going Viral For Firing Almost All of the Company's Employees — Here's Why

The Musicians Club CEO Baldvin Oddsson fired 99 workers at once over Slack for missing a morning meeting. But there's a catch.

Marketing

How to Beat the Post-Holiday Sales Slump and Crush Your Q1 Goals

Overcome the post-holiday sales slump and keep the momentum strong with these key tips.

Franchise

You Can Start These 10 Franchises for $10,000 or Less

Many budget-friendly franchise opportunities are in industries with high demand, such as home services, cleaning or mobile businesses.