Watch: Plane Crashes in Ocean Off Crowded New Hampshire Beach as Lifeguards Rush to Save Pilot The incident occurred on Saturday in Hampton Beach, New Hampshire.

By Emily Rella

Opinions expressed by Entrepreneur contributors are their own.

A nearly unbelievable moment was caught on camera earlier this week when lifeguards at a busy New Hampshire tourist beach rescued a pilot who crashed while flying an advertisement banner over the ocean.

The incident occurred at Hampton Beach, New Hampshire, on Saturday around 12 p.m.

In the clip posted to Twitter, the plane, a Piper PA-18, appears to be getting lower before the nose of the aircraft makes contact with the water, causing it to flip over forward and land with its belly up.

The pilot was the only person onboard the aircraft and was recused from the water by lifeguards.

"I was just an eyewitness to a plane crash on #HamptonBeach. A seaplane, carrying an advertisement, tried to land in the water only a couple hundred feet offshore," said witness Adam Bagni on Twitter. "It flipped upside down. Lifeguards ran out. Thankfully a man was seen swimming away from the wreckage. Like a movie."

Hampton Fire/Rescue said that the pilot was evaluated by medical personnel but was not transported to a hospital.

"Arrived about 30 min later, took a walk down the beach, and was confused about the plane sitting there on the beach," a second witness added. "Pilot did a really good job not hurting anyone!"

The Federal Aviation Agency sent an investigator to the scene, which was then cleared. The plane was returned to the property owner. The cause of the crash is still unknown.

Related: 8 Hospitalized After Boat Crashes Into a House in Missouri

Emily Rella

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

JPMorgan Shuts Down Internal Message Board Comments After Employees React to Return-to-Office Mandate

Employees were given the option to leave comments about the RTO mandate with their first and last names on display — and they did not hold back.

Innovation

4 Ways Market Leaders Use Innovation to Foster Business Growth

Forward-thinkers constantly strive to diversify and streamline their products and services, turning novelties into commodities desired by many.

Business News

The FTC Is Readying a Case Against the Largest U.S. Apartment Landlord. Here's Why.

The issue is with fees that allegedly weren't disclosed in advertisements for rental units.

Franchise

Turn Your Passion for Pets into a Business with a Wag N' Wash Franchise

Wag N' Wash is a store where pets can be cherished every day by feeding, washing, and spoiling them just how they like it.

Business News

'I Want the Best People on Our Teams': Meta Is Laying Off More Than 3,000, CEO Mark Zuckerberg Calls for 'Extensive Performance-Based Cuts' — Read the Memo

In an internal memo shared on Tuesday, Zuckerberg said it's "going to be an intense year" at the company.

Business Culture

What Every Business Leader Can Learn From Dutch Bros' People-First Culture

The coffee chain is turning employees into owners of the customer experience.