Purse Charming Kalika Yap created something women could hang their purses on--and a business she could hang her hat on.
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What: A purse charm that conveniently hangs handbags on tabletops and flat surfaces
Who: Kalika Yap of Luxe Link LLC
Where: Santa Monica, California
When: Started in 2005
Startup Costs: Six figures
While vacationing off Italy's Amalfi Coast in 2004, Kalika Yap did more than just take in the sights--she got the idea that would turn into her future business.
During dinner at a fancy but small restaurant, Yap had no place to put her purse and, wanting to avoid setting it on the floor, decided to place it on the table. Within minutes, however, a proprietor came over and presented her with a hook to hang her purse on.
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