Get All Access for $5/mo

Uber Is Fixing One of the Biggest Complaints Families and Parents Have With the Company Uber Car Seat is now available in New York and Los Angeles.

By Emily Rella

Opinions expressed by Entrepreneur contributors are their own.

Getting in an Uber is about to be easier for parents traveling with children.

The rideshare company announced on Tuesday that it would be rolling out Uber Car Seat in New York and Los Angeles, a new option where users can select a vehicle that comes equipped with a car seat.

The company did not specify whether or not it plans to roll the new feature out nationwide.

Related: Uber and Lyft Are Leaving a Major U.S. Metro After City Council Bumps Up Drivers' Minimum Wage

Uber partnered with car seat company, Nuna, to provide RAVA car seats, which can accommodate children ranging from 5 to 65 pounds. The company claims the seats boast extra legroom and an "effortless" setup when It comes to getting children in the seat.

"As spring break is in full swing and summer is on the horizon, we're aiming to make your time on the go a little easier, so you can focus on what's really important: spending time with loved ones," Uber said in a release. "Whether you're planning a family getaway or staying local, Uber Car Seat will help bring peace of mind when getting your little one around town."

To launch the new feature, Uber is offering $10 off of two rides using Car Seat in the two cities from March 26 to April 21 using the code CARSEAT2024.

Uber had a strong 2023, reporting a 24% increase in trips booked year over year and a 17% increase in overall revenue over the same period.

"2023 was an inflection point for Uber, proving that we can continue to generate strong, profitable growth at scale," Uber CEO Dara Khosrowshahi, said in a company release. "Our audiences are larger and more engaged than ever, with our platform powering an average of nearly 26 million daily trips last year."

Related: DoorDash, Uber Eats Adding New Fees in NYC to Offset Costs

On Wednesday, Uber also teased an upcoming collaboration.

The combination of the emojis and imagery used led many commenters to assume the rideshare company is partnering with Beyoncé, who is releasing a new album, "Cowboy Carter," on March 29.

Uber was up an impressive 155% year over year as of Wednesday afternoon.

Emily Rella

Senior News Writer

Emily Rella is a Senior News Writer at Entrepreneur.com. Previously, she was an editor at Verizon Media. Her coverage spans features, business, lifestyle, tech, entertainment, and lifestyle. She is a 2015 graduate of Boston College and a Ridgefield, CT native. Find her on Twitter at @EmilyKRella.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Starting a Business

He Started a Business That Surpassed $100 Million in Under 3 Years: 'Consistent Revenue Right Out of the Gate'

Ryan Close, founder and CEO of Bartesian, had run a few small businesses on the side — but none of them excited him as much as the idea for a home cocktail machine.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Franchise

The Top 10 Coffee Franchises in 2024

From a classic cup of joe to a creamy latte, grab your favorite mug and get ready to brew up success with the best coffee franchises.

Marketing

How Small Businesses Can Leverage Dark Social to Drive Word-of-Mouth Marketing

Dark social accounts for 70% of social media shares and is crucial for small businesses. Here's how you can tap into this hidden marketing opportunity.

Business News

'Do You Sell Cars?': Tesla CEO Elon Musk Trolls Jaguar Rebrand on X

The team running Jaguar's X account was working hard on social media this week.

Business News

'Jaw-Dropping Performance in 2024,' Says a Senior Analyst as Nvidia Reports Earnings

Nvidia reported its highly-anticipated third-quarter earnings on Wednesday.