Why Did Airbnb Just Buy a Russian Design Firm? Both companies are excited about the partnership, but neither is revealing details of their plans.

By Christopher Klimovski

This story originally appeared on Engadget

Airbnb

Russian design firm Lapka sent out a Tweet yesterday announcing that it had been acquired by Airbnb, confusing all of those who were faced with the black and white mock up image publicizing the partnership.

The $24 billion home rental service has been investing a lot of its time and energy into shaping its company identity: from a change of logo to offering hosts products to better their properties. But looking at the products that Lapka has released in the past -- a smartphone-assisted breathalyzer and concept sensor nodes for Google's Project Ara phone -- we're left wondering what the two companies will produce.

Airbnb co-founder and chief product officer Joe Gebbia seems excited about the partnership, saying he's been inspired by Lapka's "impressive design sensibilities."

The Russian studio's founder Vadik Marmeladov made a statement on company's blog which failed to shed any light on the partnership, noting "What we're capable of building together is beyond explanation, so let's leave that for later news." However, the design firm's eagerness to adapt and evolve its product line, we're hoping for Airbnb-branded vodka (and companion iPhone breathalyzer) as a welcome gift in the coming months.

Christopher Klimovski is a freelancer for Engadget.com

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Side Hustle

After an Eye-Opening Trip to Home Depot, This Grandfather Started a Side Hustle on Amazon — and Did About $500,000 in Sales Last Year

Joshua White was shopping with his daughter when he recognized a real problem he wanted to solve.

Business News

'Challenges Are Opportunities': Reebok's 89-Year-Old Founder Is Launching the World's First Futuristic AI Shoe

Joe Foster co-founded Reebok in 1958. Now, he's partnering with a 25-year-old entrepreneur to debut what they say is the first commercial shoe made with AI.

Franchise 500 Annual Ranking

50 Franchise CMOs Who Are Changing the Game

Get to know the industry's most influential marketing power players.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Leadership

How to Evolve From Manager to Mentor and Create a Lasting Impact in Your Organization

Are you stuck managing tasks instead of inspiring your team? Leadership is more than execution — it's about leaving a legacy. Here's how to transition from a manager to a mentor who makes a lasting impression.