Start a Grabbagreen Franchise in 2024

Franchise 500 Rank: N/R Not ranked last year

Initial investment: $266K - $482K

Units as of 2020: 21 4% over 3 years

Grabbagreen, just as the name suggests, is a restaurant that serves up healthy, great-tasting meals prepared and served at the same speed and convenience that you would find at a fast-food outlet. This novel restaurant idea uses food items that are touted to be superfoods to create menu items that are healthy, flavourful, and easy to pick up and eat.

The Grabbagreen menu consists of bowls made of green and grain-based ingredients that employees can also turn into wraps. The brand also serves up fresh-pressed juices, healthy smoothies, and kid-friendly meals. These menu items are made to order and freshly prepared using organic ingredients free of antibiotics and hormones.

This novel restaurant idea was founded in 2013 by a duo of moms, Keely Newman and Kelley Bird, who found getting healthy meals on the go increasingly challenging. When they learned that there was a demand for healthy, fast alternatives in the market, Grabbagreen grew quickly and joined the Kahala Brands family.

Since beginning to franchise in 2015, Grabbagreen has opened over one dozen locations throughout the United States.

Why You May Want To Start a Grabbagreen Franchise

Do you have a strong belief in fresh, organic, and healthy food? Are you a leader who has experience leading teams? Do you enjoy interacting with customers daily? If you answered yes to all these questions, you might be the right person to open a Grabbagreen franchise.

Grabbagreen believes in providing healthy and fast food alternatives in a world where fast food is anything but healthy. Grabbagreen strives to make its community a better place by helping families and individuals make better food choices without opting out of a flavourful meal.

If you believe in these values, enjoy eating healthy meals, and live a healthy lifestyle, you may consider opening a Grabbagreen franchise

What Might Make a Grabbagreen Franchise a Good Choice?

Healthy, fast food alternatives are becoming more and more popular as people make more informed decisions about what they are eating and feeding their families. As this niche becomes more popular, it may be a good business idea to invest in a Grabbagreen franchise. Apart from the obvious benefit of helping the community, you may make a name for yourself in a yet to be properly explored business opportunity.

To be part of the Grabbagreen franchise team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should prepare yourself for ongoing fees that will include advertising, royalty, and potential renewal fees. Franchisees will also need to meet the company’s set net worth and liquid capital requirements.

How To Open a Grabbagreen Franchise

As you decide if opening a Grabbagreen franchise is the right move for you, make sure you take time to explore the opportunity. Research the brand and your local area to see if a Grabbagreen franchise would do well in your community. While competition is healthy, too much of it may not allow for the most possible growth.

Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. As part of your due diligence, you may want to speak to existing franchisees and ask the Grabbagreen franchising team questions.

Company Overview

About Grabbagreen

Industry	Food
Related Categories	Miscellaneous Quick-Service Restaurants, Smoothies/Juices, Fruit
Founded	2013
Parent Company	MTY Franchising USA Inc.
Leadership	Eric Lefebvre, CEO
Corporate Address	9311 E. Via De Ventura Scottsdale, AZ 85258
Social	Facebook, Twitter, Instagram

Business Overview

Franchising Since	2015 (9 years)
# of employees at HQ	227
Where seeking	This company is offering new franchises in the following US states: This company is offering new franchises in the following international regions:
# of Units	21 (as of 2020)

Information for Franchisees

Here's what you need to know if you're interested in opening a Grabbagreen franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Definition: The initial fee paid to a franchisor to join their system What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.	$30,000
Initial Investment Definition: The total amount necessary to begin operation of the franchise What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.	$266,000 - $482,075
Net Worth Requirement Definition: The minimum net worth you must have in order to qualify to become a franchisee of this company What you need to know: Net worth is the value of a person's assets minus liabilities. Assets include cash, stocks, retirement accounts, and real estate. Liabilities include items like mortgages, car payments, and credit card debt.	$250,000
Cash Requirement Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.	$120,000
Veteran Incentives Definition: A discount or other incentive offered to military veterans who buy a franchise with this company.	20% off franchise fee
Royalty Fee Definition: A ongoing fee paid to the franchisor on a regular basis. What you need to know: Most franchisors require franchisees to pay an ongoing royalty fee, which is detailed in Item 6 of the FDD. This fee is typically a percentage of weekly or monthly gross sales, but may also be a flat weekly, monthly, or annual fee.	6%
Ad Royalty Fee Definition: An going fee paid to the franchisor on a regular basis to support advertising or marketing efforts. What you need to know: This may also be called advertising fee, marketing fee, brand fund fee, and more, but the basic purpose is the same-- to support promotion of the brand systemwide. As with the royalty fee, it is detailed in Item 6 of the FDD, and can be a percentage of weekly or monthly gross sales or a weekly, monthly, or annual fee.	1%
Term of Agreement Definition: The length of time your franchise agreement will last. What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.	10 years
Is franchise term renewable?	Yes

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

In-House Financing	Grabbagreen offers in-house financing to cover the following: inventory, accounts receivable, payroll
Third Party Financing	Grabbagreen has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training	80 hours
Classroom Training	40 hours
Ongoing Support	Newsletter Toll-Free Line Grand Opening Online Support Security & Safety Procedures Field Operations Franchisee Intranet Platform
Marketing Support	Co-op Advertising Ad Templates National Media Regional Advertising Social Media SEO Website Development Email Marketing Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?	No
Can this franchise be run from home/mobile unit? Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.	No
Can this franchise be run part time? Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.	No
# of employees required to run	20
Are exclusive territories available? Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened. What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.	Yes