Start a YogaSix Franchise in 2024

2024 Franchise 500 Rank: #472 Ranked #494 last year

Initial investment: $399K - $462K

Units as of 2024: 200 90.5% over 3 years

If you've ever wanted to start your own business in the fitness industry but want to avoid building a brand from scratch, joining YogaSix as a franchisee could be the perfect solution.

A YogaSix franchise could set your business up for success and allow you to provide fitness-focused services to people in your local area.

YogaSix is a yoga studio franchise in particular. If you’re looking for a proven concept for providing your community opportunities to experience yoga workouts, YogaSix may be an excellent opportunity.

As a boutique fitness brand, YogaSix is attempting to evolve and modernize yoga studios by offering consumer-focused concepts and products to serve people of all ages. Yoga is more popular than ever, so it might be the perfect time to start your yoga studio with YogaSix.

When you start a YogaSix franchise, you don’t just operate a fitness studio. You’ll also employ knowledgeable fitness professionals who can offer yoga classes and fitness training.

Think of your future studio as a one-stop shop for yoga enthusiasts in your town. If you’re not sure where to start, read on.

Why should you start a YogaSix Franchise?

You might consider beginning a YogaSix franchise in your local area or market for many reasons.

For starters, YogaSix has experienced proven success in various competitive markets and has excellent market potential. Thanks to this first-mover advantage, you can use YogaSix’s brand marketing and current brand loyalty to get new fitness studio sign-ups quickly.

Remember, yoga training and classes led by experienced instructors are more popular than ever. Therefore, there’s no better time to enter this industry than now.

In addition, YogaSix provides all franchisees with an executive model. As a result, the franchise model is entirely scalable. You can determine your success by leveraging development costs and vendor relationships with YogaSix corporate to launch your studio and grow it over time with little to no risk.

Perhaps more importantly, YogaSix provides extensive support and training for all new franchisees every step of the way.

Whether you have experience as a business owner or are beginning your first franchise opportunity, YogaSix will give you the tools and experience you need to complete the job. You don’t have to become a fitness instructor yourself, of course.

On top of all those benefits, YogaSix offers relatively low-cost entry compared to other franchise models. With exceptional EBITDA margins, YogaSix franchisees can start their studios without breaking the bank.

Overall, YogaSix has experienced about 450% growth year-over-year for the past six years – there’s little to indicate that the franchise will also slow down soon.

Does YogaSix grant exclusive territory?

There are exclusive territory opportunities for new YogaSix franchise owners to place their Xponential Fitness real estate. This means you won’t have to compete with other YogaSix studios from the same brand for the same limited target market of wellness customers.

Instead, you can grow your studio while focusing on providing top-notch services and products to your core customers.

YogaSix doesn’t want its franchisees to compete against each other, especially since there are only so many yoga studios you can have up and running in a specific area.

Generally, your YogaSix store will enjoy an exclusive territory of some square miles contingent on your local market’s total population and whether or not there are already YogaSix studios in the area. This way, your business opportunity will offer your target group empowering and energizing fitness classes.

What are current franchisees saying about YogaSix?

YogaSix’s current reviews from franchisees are universally positive. As a supportive franchisor, YogaSix gives new franchisees what they need to succeed by providing extensive training and support resources, even as one of the fastest-growing franchise businesses.

More importantly, the YogaSix business model is scalable and sustainable over the long term.

Fitness is a consistent product and service; by offering a great studio at which your customers can perform yoga and you can provide yoga classes, you'll offer a long-term benefit that will bring in consistent revenue for a long time.

Thus, a YogaSix franchise could be the perfect fit if you are looking for a consistent, scalable business that you won’t have to worry about becoming irrelevant over the next 10 years or more.

What support resources does YogaSix offer franchisees?

YogaSix offers a variety of support resources for its upcoming franchisees.

These support resources begin with lease negotiation and site selection assistants. When finding the perfect spot for your yoga studio, YogaSix’s corporate offices will send someone to help and ensure you get a suitable building and grounds.

Once your store opens, YogaSix will provide grand opening assistance and security and safety training so you can keep your studio safe for a long time.

As you run your business, you’ll benefit from proprietary software, access to corporate newsletters and several meetings and conventions. The franchisee intranet platform will allow you to connect with corporate if you have questions later.

YogaSix also gives you access to designated fitness studio ad templates, so you don’t have to create your marketing materials from scratch. It also provides SEO or search engine optimization assistance, so you can ensure that your website appears on Google search engine results pages consistently.

Furthermore, YogaSix provides marketing help for social media advertising, website development and email marketing.

To keep people returning to your yoga studio repeatedly, you’ll get access to the proprietary YogaSix loyalty program and app, which rewards those repeat customers who join your studio.

Regional advertising assistance and market analysis are available, as well. With this resource, you can make marketing ads that resonate with the people in your target audience.

This can provide a double benefit; your target audience will feel like your studio is local and unique instead of overly corporate or generic.

How much does starting a YogaSix franchise cost?

Before you begin a YogaSix franchise studio, you must know how much it will cost. Your initial franchise fee will be about $60,000; the minimum net worth required is $500,000. On top of that, YogaSix wants all franchise candidates to have about $100,000 in liquid cash.

In total, expect to make a total investment of between $300,000 and $500,000. That’s far from the most expensive franchise opportunity out there. Your initial investment in this boutique yoga brand could be well worth it if you sign a good franchise agreement.

As you grow, you’ll have to pay royalty fees of 7% and ad royalty fees of 2%. Those, as well, are far from unreasonable. Your term of agreement will be good for 10 years; if all goes swimmingly, you can renew it with the same turns after the fact.

Does YogaSix provide financial aid?

YogaSix does offer financial aid via third-party financing sources. You can receive additional monetary coverage for startup costs, the franchise fee, accounts receivable and inventory through these financing sources.

How much training is required to start a YogaSix franchise?

To succeed with your YogaSix franchise, you'll want to be trained by the brand. That's why YogaSix provides 59 hours of dedicated classroom training for you and other future business owners, such as on-site managers.

The training program, in total, clocks in at about 87 to 88 hours. After you finish your classroom training at corporate in Irvine, California, you’ll receive on-the-job training with a dedicated business consultant.

This franchise opportunity has no online training, but that’s a good thing. You’ll need to know how to communicate with customers and provide yoga lessons.

Of course, you don’t necessarily have to do the yoga training in your fitness studio yourself. You can hire practiced yoga instructors. Still, you must know the basics to provide stellar service for your future clients.

Start a YogaSix franchise today

Now you know what it takes to start a YogaSix franchise from start to finish. Consider contacting YogaSix to ask about franchise opportunities today.

Check out Entrepreneur’s other articles for more information about YogaSix and other franchise opportunities.

Company Overview

About YogaSix

Industry	Health & Wellness
Related Categories	Fitness , Yoga Fitness
Founded	2012
Parent Company	Xponential Fitness
Leadership	Mark King, CEO
Corporate Address	17877 Von Karman Ave., #100 Irvine, CA 92614
Social	Facebook, Twitter, LinkedIn, Instagram, YouTube

Business Overview

Franchising Since	2018 (6 years)
# of employees at HQ	24
Where seeking	This company is offering new franchises throughout the US. This company is offering new franchises in the following international regions: Asia, Australia/New Zealand, Middle East, Europe (Eastern), Europe (Western), Central America, Canada, South America, Mexico
# of Units	200 (as of 2024)

Information for Franchisees

Here's what you need to know if you're interested in opening a YogaSix franchise.

Financial Requirements & Ongoing Fees

Here's what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee Definition: The initial fee paid to a franchisor to join their system What you need to know: Found in Item 5 of the FDD, this may be a flat fee, or may vary based on territory size, experience, or other factors.The franchise fee is an up-front (one-time) cost that a new franchisee pays to the franchisor. This fee is usually due at the signing of the franchise agreement and covers the right to use the franchisor's trademarks, name, and related business systems.	$60,000
Initial Investment Definition: The total amount necessary to begin operation of the franchise What you need to know: The initial investment includes the franchise fee, along with other startup expenses such as real estate, equipment, supplies, business licenses, and working capital. This is outlined in a chart in Item 7 of the FDD, showing a range of possible costs from low to high.	$399,370 - $462,097
Net Worth Requirement Definition: The minimum net worth you must have in order to qualify to become a franchisee of this company What you need to know: Net worth is the value of a person's assets minus liabilities. Assets include cash, stocks, retirement accounts, and real estate. Liabilities include items like mortgages, car payments, and credit card debt.	$500,000
Cash Requirement Definition: The minimum liquid capital you must have available in order to qualify to become a franchisee of this company.	$100,000
Royalty Fee Definition: A ongoing fee paid to the franchisor on a regular basis. What you need to know: Most franchisors require franchisees to pay an ongoing royalty fee, which is detailed in Item 6 of the FDD. This fee is typically a percentage of weekly or monthly gross sales, but may also be a flat weekly, monthly, or annual fee.	7%
Ad Royalty Fee Definition: An going fee paid to the franchisor on a regular basis to support advertising or marketing efforts. What you need to know: This may also be called advertising fee, marketing fee, brand fund fee, and more, but the basic purpose is the same-- to support promotion of the brand systemwide. As with the royalty fee, it is detailed in Item 6 of the FDD, and can be a percentage of weekly or monthly gross sales or a weekly, monthly, or annual fee.	2%
Term of Agreement Definition: The length of time your franchise agreement will last. What you need to know: Franchise terms are typically anywhere from 5 to 20 years in length, but are sometimes instead dependent on factors such as the term of your lease. Once your term is up, you may have the option to renew your agreement, typically for a smaller fee than the original franchise fee.	10 years
Is franchise term renewable?	Yes

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing	YogaSix has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

Classroom Training	23 hours
Ongoing Support	Purchasing Co-ops Newsletter Meetings & Conventions Grand Opening Online Support Security & Safety Procedures Lease Negotiation Field Operations Site Selection Proprietary Software Franchisee Intranet Platform
Marketing Support	Co-op Advertising Ad Templates National Media Regional Advertising Social Media SEO Website Development Email Marketing Loyalty Program/App

Operations

Additional details about running this franchise.

Is absentee ownership allowed?	No
Can this franchise be run from home/mobile unit? Definition: The business can be run from your home and/or a vehicle, and it is not necessary to have a retail facility, office space, or warehouse.	No
Can this franchise be run part time? Definition: This business can be run by the owner on a part-time basis (less than 40 hours per week) and/or as a side business; it is not necessary for the business to be open/run full-time.	No
# of employees required to run	8-12
Are exclusive territories available? Definition: An exclusive territory is a fixed area in which you are given the right to operate and in which no other units of the same franchise may be opened. What you need to know: Territory size may be based on factors such as radius, population size, zip codes, and more. Details can be found in Item 12 of the FDD.	Yes