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Many Leaders Overlook This Simple Strategy to Make People Like You — But It Works. Just Ask My Wife. It's easy and creates all kinds of opportunities.

By Jason Feifer Edited by Frances Dodds

This story appears in the September 2024 issue of Entrepreneur. Subscribe »

How responsive are you — to friends, colleagues, and even strangers?

Now, be honest: Have you ever really thought about that? You should.

"I find responsiveness to be one of the qualities I value most in people, and some of the best leaders and people I know are responsive," the pop artist Artie Sandstone recently wrote me. "On the flip side, so many people I love and respect seem to place responsiveness on a lower level of importance. Why? It requires little talent and adds so much value."

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