Marketing - Page 2

Your marketing strategy can make or break your business. Here, discover tips for success when it comes to brand identity, customer engagement, social media presence and more.

Franchise

These 4 Storytelling Elements Will Empower Your Brand in 2025

Brands are always looking for new ways to impact and connect with their audiences. One strategy that has stood the test of time is storytelling.

Marketing

How to Harness the Power of Influencers to Build Trust and Engagement

Influencer marketing provides a unique opportunity for B2B companies to cut through the noise of AI-generated content and grab attention with thoughtful, human-driven engagement.

Franchise

64 Million U.S. Households Have a Pet. Here's How This Top-Ranked Franchise Is Making Busy Owners' Lives Easier.

With a focus on convenience and local connections, Pet Supplies Plus has become the top pet care franchise in the U.S.

Growing a Business

This NYC Man Is Revitalizing the Famous Bar From 'Goodfellas' As It Approaches Its 200th Anniversary

Loycent Gordon, CEO of the historic Neir's Tavern in Queens, discusses entering the restaurant business, telling the story of your business and taking a leap of faith.

More Posts on Marketing

Marketing

How to Supercharge Your Brand With Celebrity and Influencer Partnerships

There's nothing quite like the power of celebrity to bring awareness and attention to your products and services. Here are a few pointers for how you can leverage a well-known personality to drive your marketing objectives on just about any budget.

Growing a Business

Fitness Brands Have a Loyalty Problem. Here's How One Charleston Studio Cracked It.

For fitness brands, it's notoriously difficult to keep customers coming back. Hylo Fitness experimented until they got it right.

Devices

Precisely Match 200,000+ Colors Instantly With This Tiny Tool for 40% Off

Grab colors from any object around you and add them to your graphic design applications.

Leadership

Meet the Millennial Founder Who Built a $10 Billion Startup On an Ancient Philosophy: 'There's No Better System Than Nature'

With Notion, Ivan Zhao built a digital workspace that Gen Z is flocking to. The key to his success? Consider the humble beetle.

Growing a Business

8 Winning Strategies for Succeeding in a Hyper-Competitive Market

This article highlights essential considerations and powerful strategies for excelling in a fiercely competitive and oversaturated market.

Starting a Business

I've Helped Build and Sell Companies Worth Many Millions. Here are the Top 50 Mistakes I've Seen Kill Startups

There are endless mistakes a new business can make, but these are the most common.

Growing a Business

There Are Three Types of 'No,' Says the World's Leading Door-to-Door Sales Expert. Here's How to Know Which One You're Hearing

I've heard "no" more times than I can count. Here's how I turn objections into sales.

Growing a Business

Use These ChatGPT Prompts to Boost Your Amazon Sales

These proven ChatGPT prompts will make everything from Amazon listing optimization to visuals and PPC campaigns quicker and easier.

Marketing

3 Steps to Optimize Your 2025 Marketing Budget and Get Results

Focus on quick-result strategies, testing channels and scaling gradually to optimize your 2025 marketing goals.

Marketing

Your IPO Could Fail If You Don't Follow These Communication Strategies

Effective communication strategies are key to ensuring a successful transition to the public market, especially as IPO activity surges. PR and marketing teams play a vital role in shaping a company's narrative, managing media relations and building investor trust throughout the IPO process.

Social Media

What to Do If TikTok Is Banned — Protect Your Brand With This 5-Step Action Plan

Here are some actionable strategies to help creators and entrepreneurs safeguard their brands from the potential TikTok ban.