Marketing - Page 2

Your marketing strategy can make or break your business. Here, discover tips for success when it comes to brand identity, customer engagement, social media presence and more.

Marketing

He Pitched His First Business at 12 and Sold a Company for 8 Figures When He Was 23. Here's This Gen Z Marketing Expert's Next Big Move.

Griffin Haddrill built a marketing empire working with artists like Justin Bieber and Lil Nas X. Learn how he tapped into Gen Z's digital culture and turned viral campaigns into a business model.

Fundraising

Will Investors Bite on a Pizza Wallet? Find Out on the Wild Season Finale of 'Elevator Pitch.'

On the season 12 finale of "Entrepreneur Elevator Pitch," contestants teach investors to look at ordinary things in a whole new way.

Growing a Business

This Brand Whiz Shares How to Sell Boring Products That Nobody Likes

Everything Tom Rinks touched turned to gold until he took on a brand launch at Target that fizzled. Then, he found a creepy doll on Ebay, and he saw a way forward.

Growing a Business

This Chef Went From Dreaming of Michelin Stars to Building an Audience as a YouTube Star

Chef Sohla El-Waylly never set out to be a food content creator, but a series of events led her to her current career.

More Posts on Marketing

Growing a Business

This Cozy Coffee and Garden Shop Has Become a Staple in Its Community By Following 5 Smart Strategies

Maypop is a combination coffee and garden shop where a blend of community building and customer service creates an unforgettable experience.

Innovation

These Entrepreneurs Created a League That Turns Gamers Into Pro Race Car Drivers: 'We're Giving Drivers a Sustainable Career Path'

Racing Prodigy's innovative E2Real sports league is lowering the high-cost barrier to entry for drivers to take their passion to the track.

Marketing

The End-of-the-Year Marketing Checklist That Helped Triple Our Annual Revenue Growth

List your marketing metrics and check them twice if you want bigger returns. Here are seven strategies I used to triple our annual revenue growth.

Side Hustle

'I Just Hustled': She Earned More Than $300,000 Wrapping Gifts Last Year — and It All Started With a Side Hustle

When Michelle Hensley lost her husband to cancer, she needed to figure out how to earn an income for her family.

Growing a Business

Here's Why We Walked Away From Half of Our Customers — and How It Actually Helped Us Grow

Learn why my co-founder and I chose to walk away from half of our customers to achieve focused growth.

Growing a Business

How to Build a Winning Marketing Strategy That Sets Your Startup Apart

This guide outlines key strategies for startups to craft compelling narratives and effective marketing plans to overcome challenges and achieve long-term success.

Marketing

6 Steps to a Simple and Effective Content Strategy

Strategy can be an intimidating word, but it doesn't have to be. Follow these simple guidelines to make sure your next piece of content — and every one thereafter — rings true to your brand.

Marketing

Holiday Shopping Spending Is Expected to Decrease By $85 Billion This Year — But These Expert-Backed Tips Can Help Your Small Business Maximize Revenue

Joseph Black, director of product management, accounting, and commerce at Intuit QuickBooks, reveals how small businesses can stand out.

Fundraising

'Elevator Pitch' Meltdown: Watch the Moment That Broke This Entrepreneur's Brain

On this episode of 'Entrepreneur Elevator Pitch,' an investor makes an offer that leaves a contestant speechless.

Growing a Business

How Small Businesses Can Thrive on Amazon and Other Online Marketplaces in 2025

Learn about the benefits, challenges and strategies for succeeding on platforms like Amazon, Shopify and Etsy to reach global customers, build trust and grow your brand.