Marketing - Page 3

Your marketing strategy can make or break your business. Here, discover tips for success when it comes to brand identity, customer engagement, social media presence and more.

Franchise

12 Businesses Share Their Biggest Marketing Wins, From a Social Media Scavenger Hunt to Lovable Mascot

You don't need a huge budget to get people's attention, or win over loyal customers. Sometimes you just need a little creativity.

Marketing

Trying to Reach a Multi-Generational Audience? Here Are the 3 Elements Your Marketing Strategy Must Include.

Reaching multiple generations doesn't have to be a challenge. Learn how to craft a unified, data-driven marketing strategy that combines personalization, multi-channel reach and timeless techniques to connect with audiences spanning Boomers to Gen Z and beyond.

Social Media

I Have Over 214,000 Followers on TikTok. Here's What I'm Doing Right Now In Case a Ban Happens.

A TikTok ban would have substantial implications for small businesses and content creators. If TikTok goes under, here's what I'm planning to do.

More Posts on Marketing

Marketing

Why 2025 Will Be the Year AI Redefines Content Creation and Search Strategies

Artificial intelligence and machine learning are transforming the SEO landscape, requiring professionals to adapt their keyword strategies, content creation and user engagement techniques in response to revolutionary tools like ChatGPT.

Marketing

From Cancel Culture to Misinformation — Here Are 5 Pressing Reputation Risks CEOs Face in 2025

The stakes for managing your CEO's reputation have never been higher. From AI and misinformation to cancel culture and security breaches, here are ways leaders can tackle the biggest threats to their executive brands in 2025.

Marketing

What CMOs Need to Know About AI Adoption in Marketing Teams

AI is reshaping marketing, but there's a major disconnect: CMOs are embracing AI-driven strategies while entry-level marketers remain skeptical. Can companies close the gap before falling behind?

Starting a Business

These Brothers Started a Business to Solve a Smelly Problem. It Led to $85 Million: 'Massive White Space.'

Christian and Justin Arquilla were both working in finance before they took a chance on entrepreneurship.

Starting a Business

Boxing Legend Canelo Álvarez Is Fighting for Another Title — The Undisputed Champion of Ready-to-Drink Cocktails

The world champion boxer is pouring his passion into tequila-infused beverages that pack an authentic punch.

Marketing

Free Webinar | February 26: How to Avoid 3 Costly and Common Marketing Mistakes

Join our 2/26 webinar with author and coach Darcy Juarez to learn time-saving and money-saving tips to refine your messaging and reach your audience effectively. Register now!

Growing a Business

5 Ways to Get Through an Extremely Busy Time at Work

To manage the highs and lows during busy moments of your small business, consider these five tips.

Marketing

Want to Go Viral? 3 Strategies to Make Your Next Campaign Go Viral

In a day when everything and everyone wants to go viral, the public relations industry is tasked with trying to discover what makes something go viral, and if there is a winning formula, can it be reliably reproduced for multitudes of companies and businesses? Read on to learn why the answer is a complex combination of "yes" and "no."

Business Solutions

Your Secret Weapon for Creating Stunning Business Images

Elevate your brand with the Luminar Neo Lifetime Bundle.

Growing a Business

I'm an SEO Expert — Here Are 6 Content Tips to Stand Out in Any Saturated Market

Learn how SEO-driven content marketing strategies can help your business thrive in a saturated market.

Growing a Business

The Overlooked SEO Trick That Can Skyrocket Your Rankings

If you've ever wondered how some websites consistently appear at the top of search results while others don't, you're not alone. SEO has evolved beyond just keywords and backlinks.