Marketing - Page 8
Your marketing strategy can make or break your business. Here, discover tips for success when it comes to brand identity, customer engagement, social media presence and more.
These College Classmates Started a Side Hustle to Solve a Common Household Problem — Then Scaled It From $0 to Over $50 Million in Under 4 Years
Tumble co-founders Justin Soleimani and Zach Dannett envisioned a better, easier-to-handle kind of rug — so they got to work on it.
6 Marketing Problems Brands Face and How to Solve Them for Success
Wondering which tactics to add to the marketing mix next to reach your brand's sales and marketing goals? Here's what I recommend based on where brands are in their lifecycle.
How to Make Consistent Passive Income With Your Online Course — Follow These 5 Steps
An evergreen sales expert's guide to selling courses while you sleep.
How to Scale Your Startup Without Losing Your Company's Soul
The journey from startup to successful global brand is often idealized, but most businesses face significant challenges and high failure rates. To scale effectively, leaders must maintain a strong foundation, foster a coaching culture and strategically manage growth while adapting to changing market conditions.
More Posts on Marketing
I Quit My Corporate Job to Start a Business. Here's How I Went From Having $35,000 Credit Card Debt to Making $4 Million.
Courtney Allen, founder and CEO of presentation design agency 16x9, "recklessly" left corporate life behind in 2015 to pursue entrepreneurship.
You've Got Dueling $100K Offers From Investors. How Do You Know Who to Choose?
On this episode of "Entrepreneur Elevator Pitch," one contestant has a very good problem to solve.
How This Beverage Industry CEO Used His Passion for Hip-Hop to Build Partnerships With Jay-Z, Rick Ross and More
Sovereign Brand's Brett Berish discusses embracing authenticity, learning from "failures" and partnering with music icons.
Her Company Makes an Iconic 75-Year-Old Candy Popular for Halloween. Ignoring This 'Bad' Leadership Advice She Received Helps Drive Its Success.
Liz Dee, co-president of New Jersey-based candy company Smarties, shares some important lessons in leadership.
At 24, She Was Fired From Her Advertising Job. Then an 'Incredibly Important' Mindset Helped Her Build a Multimillion-Dollar Business.
Melissa Ben-Ishay's brother Brian Bushell encouraged her to follow her passion — and it led to major success.
Stop Chasing Algorithms — Here's How Creators Can Take Control of Their Content and Monetize on Their Own Terms
Social media platforms promise creators visibility, but the real challenge lies in relying on algorithms for income.
I'm a Small Business Owner. How Should I Vote?
Cutting through the noise of divisive headlines from the mainstream media, it is essential to evaluate candidates' stances on issues rather than emotions.
3 Reasons Your Marketing is Failing (And How to Fix It)
There are endless acronyms and "gurus" telling entrepreneurs how to market their businesses, which leads to frustration. Discover how to create a marketing strategy that works for your business.
Silent Customers Bring Loud Profits — Here's Why Anticipatory Customer Service is Today's True Competitive Edge
Anticipatory customer service is the direct way to trigger the emotions that lead to customer loyalty. Here's how to make this ultimate level of customer service happen, again and again.
How I Found My Voice and Built a Life as an Entrepreneur — in 3 Acts
I want to share my journey as an entrepreneur and what led to me starting my own company.
How to Advocate for Laws That Will Drive Your Company's Profits
Do you know how to how to engage the political world to benefit your bottom line? These strategies can help you build influence and advocate for your business.
