How This Canadian Startup Uses Artificial Intelligence to Create an Unbiased Hiring Process The CEO of this AI company discusses the importance of being obsessed with your business.

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Mars Discovery District talks with Jahanzaib Ansari, CEO and co-founder of Knockri, an AI-supported skills assesment resource.

Ansari discusses a time when he was personally on the job hunt and consistently struggled to position his applications. At one point, he had to change the look of his name to a more Anglicized spelling to get his candidacy attention. This bias made him realize the danger of machines to help find the right hire.

Ansari also discusses the importance of becoming completely committed to your company. Knockri endured a series of rejections before receiving confirmation and support for funding. Therefore, the CEO encourages an obsession with your company in order to help it meet success and push through the tough times.

Click the video to hear more.

Related: This Canadian Tech Business Survived a Period of Uncertainty by Trusting Its Purpose

Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.

MaRS Discovery District is the world’s largest urban innovation hub. Located in the heart of Toronto, MaRS supports impact-driven startups tackling key societal challenges in the health, cleantech, fintech and enterprise sectors.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Innovation

4 Ways Market Leaders Use Innovation to Foster Business Growth

Forward-thinkers constantly strive to diversify and streamline their products and services, turning novelties into commodities desired by many.

Business News

JPMorgan Shuts Down Internal Message Board Comments After Employees React to Return-to-Office Mandate

Employees were given the option to leave comments about the RTO mandate with their first and last names on display — and they did not hold back.

Business News

Your Old Apple AirPods Can Soon Act as an Over-the-Counter Hearing Aid, According to the FDA

The new software is compatible with the Apple AirPods Pro and accessible through iOS — for free and now FDA-authorized.

Business Process

The Best Times, Days and Months To Post on YouTube (2023)

When is the best time to post YouTube videos to maximize their effect? Discover the best time to post on YouTube in this detailed guide.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Leadership

From Elite Athletes to Tech Titans — Discover the Surprising $100-Million Habit That Leads to Extraordinary Success

Success comes from mastering focus, eliminating distractions and prioritizing what truly matters.