📺 Stream EntrepreneurTV for Free 📺

One of the Most Famous Logos in the World Just Got a Makeover Google has, once again, redesigned its logo.

By Kate Taylor

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Pexels | Enhanced by Entrepreneur

Google has given its logo a makeover for the mobile generation.

While the new design maintains the classic blue, red, yellow and green color scheme, the font is now flatter and more modern.

"Today we're introducing a new logo and identity family that reflects this reality and shows you when the Google magic is working for you, even on the tiniest screens," the company wrote on the Google blog on Tuesday.

Google New Logo Gif

Related: The Sneaky, Brilliant Way Google Recruits Some of Its Workers

In addition to the logo redesign, the update is focused on making Google's presence felt across platforms and devices. The color scheme is crucial to this, with the blue Google "g" being replaced by a four-color "G" to match the logo and a new four-color Google mic image. Ultimately, the new design is intended to encourage the integration of all of Google's capabilities, including talk-to-text on smartphones, Maps, Chrome and Gmail.

Of course, this is far from Google's first logo redesign. Here's a video the company released today to show that, while the new logo may take some getting used to, the only thing that one can count on with Google's look is that it will someday change.

Related: Why Google Killed a Secret Project Called 'Google Here'

Kate Taylor

Reporter

Kate Taylor is a reporter at Business Insider. She was previously a reporter at Entrepreneur. Get in touch with tips and feedback on Twitter at @Kate_H_Taylor. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

These Coworkers-Turned-Friends Started a Side Hustle on Amazon — Now It's a 'Full Hustle' Earning Over $20 Million a Year: 'Jump in With Both Feet'

Achal Patel and Russell Gong met at a large consulting firm and "bonded over a shared vision to create a mission-led company."

Side Hustle

How to Turn Your Hobby Into a Successful Business

A hobby, interest or charity project can turn into a money-making business if you know the right steps to take.

Business News

These Are the 10 Most Profitable Cities for Airbnb Hosts, According to a New Report

Here's where Airbnb property owners and hosts are making the most money.

Productivity

Want to Be More Productive? Here's How Google Executives Structure Their Schedules

These five tactics from inside Google will help you focus and protect your time.

Business News

How Much Do Engineers, Software Developers, and Analysts Make at Apple? See Salary List

Using application data from highly-skilled foreign workers, Insider revealed a range of salaries at the tech giant.