Elon Musk's 11 Best Social Media Moments and Why They're Awesome It seems almost unfair that he is good at this, too.

By Nina Zipkin

Tim Rue | Getty Images

This article orginally published Feb. 2, 2018.

Elon Musk, when he isn't launching rockets, making cars to attach to said rockets, planning to drill holes underneath our most heavily trafficked cities or playing with flamethrowers, can often be found being fairly sassy on social media.

The SpaceX, Tesla and the Boring Company founder has a whopping 20 million followers on Twitter and a casual 6.6 million on Instagram, and frequently uses his social media presence to announce milestones, interact with fans and showcase his sense of humor.

Read on for 11 social media moments that could only come from the mind of Musk and why we enjoy them.

Related: The Real Reason Why Elon Musk Is a Twitter Power User

He doesn’t hide his sometimes sexual sense of humor.

He embraces the ridiculous.

And for the kicker.

He’s self-aware.

He takes people up close to the action.

He engages with his customers.

He knows what people are talking about.

Regarding that pre-Christmas test launch that felt a little too Close Encounters of the Third Kind.

And of course …

He takes the opportunity to play Willy Wonka.

He keeps his promises.

Case in point …

He dreams big.

He takes fans to work with him.

He’s not afraid to reveal his inner teenage dork.

Nina Zipkin

Entrepreneur Staff

Staff Writer. Covers leadership, media, technology and culture.

Nina Zipkin is a staff writer at Entrepreneur.com. She frequently covers leadership, media, tech, startups, culture and workplace trends.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

This Couple Started a Side Hustle to Improve a 'Terribly Made' Bathroom Essential. Now the Business Earns More Than $3 Million a Year.

Michael Fine and Lisa Schulner-Fine launched lifestyle brand Quiet Town in 2016 and have been growing it ever since.

Business News

What's Open on Easter Sunday? Costco and Target Will Close, But One Major Retailer Will Be Open. Here's What To Know.

The stock market was closed for Good Friday on April 18. Here's what's closed for Easter Sunday, April 20.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Marketing

The One Mistake Is Putting Your Brand Reputation at Risk — and Most Startups Still Make It

Many businesses pour resources into branding and marketing but overlook PR — yet it's PR that builds the trust, credibility, and reputation that turn attention into lasting revenue in a crowded market.

Leadership

Here's What It Takes to Evolve From Hands-On Founder to Strategic CEO

Making the leap from founder to CEO requires more than just growth — it demands a shift in mindset.

Marketing

If You're Using ChatGPT This Way as a Marketer, You're Missing Out on Its Full Potential. Here's How to Maximize Your Results.

The real value of AI isn't in what you ask — it's in how you shape the conversation. Mastering prompt interactions means better content, sharper thinking and fewer generic outputs.