Branding - Page 2
From personal branding or corporate business branding, entrepreneurs know a strong branding strategy and design are imperative to success. Learn more, here.
3 Ways Women Are Transforming Branding — and How Your Business Can Keep Up
The bottom line is that businesses should want to woo women consumers if they want to improve their bottom lines
As a Brand Designer, I Was Living In a 'Design Utopia' — Until I Started My Own Product Company, and Reality Hit
Owning my own spirits company gave me insights into the tough business decisions my clients had to make every day.
7 Innovative Marketing Ideas That Will Help Your Brand Stand Out This Holiday Season
These seven creative holiday marketing strategies can help your business stand out from competitors, connect with audiences and make a real impact.
Best Friends' 'Scrappy' Side Hustle Led to a Product on Track for $1 Million Annual Sales: 'Rare to Find Somebody With This Same Passion'
Alissa Sullivan and Leslie Hendin, co-founders of Liis, immediately bonded over their fragrance obsession when they met at a wedding in 2009.
More Posts on Branding
Their Nutty College Side Hustle Earned Over 6 Figures in Under 6 Months: 'Revenue Doubled Every Month'
Pistakio co-founders Francine Voit and Nicola Buffo had no interest in 9-5 office jobs — so they became entrepreneurs.
How Celebrity Partnerships Can Take Your Brand to the Next Level
Celebrities and influencers aren't just for entertainment — they're powerful partners who can amplify your brand, boost market visibility and drive growth when the alignment is authentic and strategic.
A Man Hid 5 Boxes Across the U.S. With More Than $2 Million Worth of Treasure Inside
The estimated total value of the stash, at press time, was between $2 million and $3 million.
How to Build an Unshakeable Brand Voice and Win Over Loyal Customers
Want to build an online brand that reaches more people and puts your business on the map? It starts on the web.
How to Create a Unique Value Proposition (With Tips & Examples)
A unique value proposition will help you distill your unique strengths into a statement that answers the question: "Why should customers care?"
Is It Time for a Change? 5 Indicators Your Business is in Desperate Need of a Rebrand
Rebranding aligns a company's identity with evolving products, audiences and market demands.
'Gen Z Worships Influencers' — 5 Myths About Young People and How Businesses Can Win Them Over
By looking beyond stereotypes, stores can build stronger connections with young consumers
6 Reasons Why Successful Entrepreneurs Need to Be on LinkedIn
Today's LinkedIn is more than a job search; it is a dynamic platform powering professional growth, business visibility and authentic connections.
SEO Essentials for Businesses — 4 Key Tips for Driving Visibility and Growth
Want to attract and convert more customers? Here's what you need to know.
Businesses Are Reviving This 1800s Holiday Tradition With a 'Surprise and Delight' Factor That Drives Sales — Here's How One Buzzy Brand Is Making It Work
Brands like Straightaway Cocktails are putting their own spin on a practice you might remember from childhood.
The Hidden Drawbacks of Digital PR — Here's What Agencies Aren't Telling You
Digital PR is often expensive and misleading, with agencies charging high fees for services that offer little value, fake media placements and no guaranteed results.