Branding - Page 3
From personal branding or corporate business branding, entrepreneurs know a strong branding strategy and design are imperative to success. Learn more, here.
After Being Laid Off, He Started a Side Hustle With Facebook. It Made Almost $3 Million Last Year: 'I Bought My Mom a $50,000 SUV.'
Carlos Ugalde, founder of House of Chingasos, didn't know anything about digital marketing — but he dove in anyway.
'We Were Just Constantly Getting Made Fun Of' — How Athletic Brewing Crushed an 'Enormous Stigma' to Craft an $800 Million Business
Bill Shufelt fought an uphill battle to create a non-alcoholic beer that people actually wanted to drink. Now Athletic Brewing Company is one of the top 10 brewers in the country.
His Online Community College Offers Classes from Ivy League Professors — And It's Free For 86% of Students
Tade Oyerinde started Campus because he believed Americans deserve low-cost, high-quality options for getting a college education. Tuition is $7,200 a year — less than a Pell Grant — and all students are given a laptop and a career coach.
After Working at Google and Facebook, She Started a Company to Fight Forest Fires. Now The Government Is Her Customer.
Allison Wolff cofounded Vibrant Planet because she realized how much of an impact technology could have on land management — a huge aspect of controlling forest fires.
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Olipop Created a New Beverage Category. Now It's Nearing a Half Billion Dollars in Sales — and Knocking on the Door of Big Soda.
Ben Goodwin people to enjoy a bottle of pop without feeling bad about it. His nostalgia-infused, "functional soda" brand Olipop makes that possible.
She Wanted to Make Hand Sanitizer Sexy, Long Before the Pandemic. Here's How She Made It Into Sephora, and Sold 20 Million Bottles.
Back in 2014, Andrea Lisbona set out to make hand sanitizer a daily-use product like skincare. Next year, revenue at Touchland is projected to be more than $100 million.
Meet the Millennial Founder Who Built a $10 Billion Startup On an Ancient Philosophy: 'There's No Better System Than Nature'
With Notion, Ivan Zhao built a digital workspace that Gen Z is flocking to. The key to his success? Consider the humble beetle.
How Two Friends Turned a Passion for Jumping Into Freezing-Cold Water Into $100 Million in Revenue
Ryan Duey and Michael Garrett took the "ice bath" trend and turned it into the "cold plunge movement" with their company Plunge.
Her Startup Was 'Not the Sexiest Silicon Valley Situation.' Then She Identified a Universal Problem, and Revenue Grew 10x In a Year.
Allison Lee didn't plan to start a sustainability-driven business. But she started (Re)vive when she heard retail customers talking about their biggest problem: returns. "They were like, 'I need to fix this, like, yesterday.'"
What Would You Tell a Therapist If You Were Anonymous? A Lot, This Founder Realized, and It Helped Her Raise $53 Million.
Zeera's audio app has the same clinical outcomes as one-on-one therapy, but is done anonymously, which makes more people want to seek out help.
People Told Her, 'Why Don't You Make It a Charity? This Isn't a Real Business.' Now Her Women's Sports News Startup Has Raised $13 Million.
Haley Rosen founded Just Women's Sports for fans like herself. She was certain that if she created quality content, the audience would come.
This Serial Entrepreneur Had His Identity Stolen. It Led Him to Build a $1.5 Billion Company That Keeps Families Safe Online.
Hari Ravichandran's Aura helps its customers avoid situations like the one he found himself in 10 years ago.
After Shocking Himself While Swapping His Light Switches, He Found a Solution. Now His Products Help Homes Sell Faster.
Derek Richardson thought it should be as easy to change light switches as it is to change light bulbs. Now his company Deako's smart modular lighting is being installed in 10,000 homes a month.
How Did a Hole-in-the-Wall Company Suddenly Pop Up, Like, Everywhere to the Tune of $100 Million? It's an Earful!
Louisa Schneider punctured the market, so to speak, by treating piercing like a medical procedure.
Her Husband Was Diagnosed With ALS, And She Knew Cutting-Edge Treatments Would Extend His Life. Now, Her Company Helps Others Get Care.
Sandra Abrevaya and her husband Brian Wallach started Synpaticure to help patients with neurodegenerative diseases access expert doctors, trials, and cutting-edge treatments, along with support for caregivers.