Branding - Page 3

From personal branding or corporate business branding, entrepreneurs know a strong branding strategy and design are imperative to success. Learn more, here.

Leadership

How to Create a Customer-Centric Culture For Your Entire Team

It's not just up to your sales or service teams to give good customer service; every employee plays a role. Learn how to build a customer-centric culture that exceeds customer expectations and sets your business apart.

Branding

Thinking of Rebranding? This Step-by-Step Guide Will Help Make the Process Smooth and Successful.

Rebranding can help your business attract new audiences or reignite existing customers' enthusiasm. Use this guide to complete the process successfully.

Branding

4 Simple Steps to Turn Your Company's Origin Story Into a Talent Magnet

Here's how your business can stand out to job seekers.

Marketing

Thought Leaders Are Encouraged to Share Personal Stories — But Can It Go Too Far? Use These 3 Tips to Open Up Without Oversharing

Entrepreneurs who want to establish themselves as thought leaders rely on authenticity to connect with their audiences. But what happens when authenticity goes too far?

More Posts on Branding

Side Hustle

At 16, She Started a Side Hustle While 'Stuck at Home.' Now It's on Track to Earn Over $3.1 Million This Year.

Evangelina Petrakis, 21, was in high school when she posted on social media for fun — then realized a business opportunity.

Side Hustle

These College Classmates Started a Side Hustle to Solve a Common Household Problem — Then Scaled It From $0 to Over $50 Million in Under 4 Years

Tumble co-founders Justin Soleimani and Zach Dannett envisioned a better, easier-to-handle kind of rug — so they got to work on it.

Growing a Business

How to Scale Your Startup Without Losing Your Company's Soul

The journey from startup to successful global brand is often idealized, but most businesses face significant challenges and high failure rates. To scale effectively, leaders must maintain a strong foundation, foster a coaching culture and strategically manage growth while adapting to changing market conditions.

Growing a Business

At 24, She Was Fired From Her Advertising Job. Then an 'Incredibly Important' Mindset Helped Her Build a Multimillion-Dollar Business.

Melissa Ben-Ishay's brother Brian Bushell encouraged her to follow her passion — and it led to major success.

Growing a Business

Silent Customers Bring Loud Profits — Here's Why Anticipatory Customer Service is Today's True Competitive Edge

Anticipatory customer service is the direct way to trigger the emotions that lead to customer loyalty. Here's how to make this ultimate level of customer service happen, again and again.

Marketing

Your Business Will Get Left Behind If You Ignore These 7 Content Writing Trends

Discover the top content writing trends from 2024, from AI-assisted writing and hyper-personalization to SEO shifts and long-form content's comeback.

Growing a Business

How You Can Beat Entrepreneurial Loneliness by Joining the Right Business Network

Joining the right business network can combat the loneliness of entrepreneurship by fostering valuable connections and providing essential support.

Branding

Goldfish Crackers Wants to Hook Millennial Snackers With New 'Chilean Sea Bass Crackers'

The maker of the highly binge-able crackers casts its net to snag more snackers with a hilarious campaign.

Fundraising

Did This Entrepreneur Find the Holy Grail for Burning Fat? Find Out What the 'Elevator Pitch' Judges Think.

Find out who flies high and who bottoms out on the new episode of "Entrepreneur Elevator Pitch."