Opinions expressed by Entrepreneur contributors are their own.
While working her way through Clark Atlanta University bystyling hair, 26-year-old Fatima Sokera kept running into aproblem. When she removed artificial braids or other hairextensions that had been in a customer's hair for months, theclient's real hair was often matted and full of glue. Since shewas studying for her bachelor's degree in biology and a minorin chemistry, Sokera put her learning to work. The perfect solutionto the problem was a cream she later dubbed Take Down. The wonderproduct dissolves and removes glue and other attaching media whileloosening tangled hair.
While still in school, Sokera started her business by followinga simple three-step process that can work for any underfinancedinventor:
1. Prove that consumers will buy your product in a testmarket.
The rest of this article is locked.
Join Entrepreneur+ today for access.
Already have an account? Sign In