Brand Loyalty: Page 3
Growing a Business
3 Ways to Increase Customer Loyalty
People remain committed to a brand they feel a connection to.
Marketing
Why Marketing to College Millennials Pays Off (Infographic)
Fostering brand loyalty in college students is important: They may not have a lot of money now, but that will soon change.
Branding
The 3 Characteristics of Brands That Command Customer Loyalty
The few companies that have won the customer's implicit trust offer valuable lessons.
Marketing
Harvest a Garden of Perennial Shoppers With These 7 Savvy Techniques
Grow your first-time customers into loyal brand followers with these techniques.
Leadership
How This Retailer Reaches All-Important Indie Influencers
Karmaloop founder, Greg Selkoe, explains his approach to guerrilla marketing.
Marketing
How Brand Transparency Builds Enduring Relationships With Customers
Consumers can choose from an endless list of good products. They are loyal to brands as open about their values as their ingredients.