Christmas: Page 7

Marketing

'Tis the Season: It's Time to Get Mobile Ready for Christmas

A solid mobile strategy could turn this holiday season to a sales launchpad for your brand and is the single most important thing your marketing team should be doing right now.

Marketing

Effective Marketing Appeals to Emotions Instead of Reason

Don't waste your advertising dollars telling people your product is better. Explain why they need it.

Business News

Christmas in July: Walmart, Amazon Throw Down in Epic Discount Battle

Given competing sales from two of the world's biggest retailers, other businesses may be bound for slow traffic this week.

Living

Watch: Customers Surprise Beloved Bagel Shop Worker With a Car

'She's Shirley,' said Craig Boyd, a regular customer. 'She takes care of us and always has a smile.'

Growing a Business

How One Seasonal Company Manages The Full Year

The Christmas season is great for many companies, but businesses have to last a full year. The folks at Tipsy Elves explain how they do it.

Franchise

Spreading Holiday Cheer as a Christmas Decor Franchisee

Dennis Marunde's job is making sure that customers have a very merry Christmas, lighting up their homes with holiday decorations.

Growing a Business

6 Business Lessons From 6 Big Holidays

We can actually improve our results if we just listen to what the holidays are trying to tell us.

Marketing

What Content Marketers Can Learn from Santa Claus

Between understanding consumer demand, scaling globally and pleasing audiences, there are some serious areas of overlap between content marketers and Santa himself.

Living

Getting Bill Gates as Your Reddit Secret Santa Is Nowhere Near as Cool as It Sounds

Gates' gift-giving style is notably consistent and also far less ostentatious than one might expect from one of the richest men on Earth.

Franchise

'Nightmare Before Christmas': Labor Board Doubles Down on McDonald's Role in Labor Violations

The National Labor Relations Board is treating McDonald's as a joint employer in more alleged labor violations, to the horror of the franchise industry.

Business News

Holiday Pro Tip: Don't Screw Up Your Online Layaway Process

Kmart inadvertently canceled online layaway orders for customers and is scrambling to fix the issue.

Business News

Grab a Tissue: Apple's Latest Holiday Ad Is Another Tear Jerker.

Prepare thine eyes. Apple wants you to feel all the feels, hmmm, probably all the way to the checkout.

Leadership

Don't Let a Grinch Steal the Appreciation From Your Workplace

Some people simply don't know how to recognize others and thank them. But it's possible to shake off this curmudgeonly outlook.

Business News

It Begins: Kohl's to Stay Open for More Than 100 Hours Before Christmas

The retailer is set to run a shopping marathon leading up to the holidays. And it isn't the only one.

Franchise

Has TGI Friday's Ruined Drones for Restaurants Everywhere?

In a mistletoe drone incident gone awry, TGI Friday's made a bloody mess in Brooklyn, N.Y.