Consumer Data

Marketing

How to Use Predictive Analytics for Improved Marketing and Customer Satisfaction

For any business, predictive analytics paves the way for personalized interactions that drive meaningful engagement at every stage.

By Murali Nethi
Innovation

How Entrepreneurs Can Get a Piece of the Fintech Pie

Fintech doesn't just impact how we manage our money. That's why entrepreneurs should be determining where they fit into this lucrative landscape.