cookies
Why the Death of Cookies Will Make Online Advertising Better
Third-party cookies are going away in 2024. When that happens, marketers will be able to re-engage with consumers in exciting new ways.
'Just Can't Picture Myself Paying $39.95': Sports Fans Slam Pricey Oreo Cookies With NBA Logos Ahead of All Star Game
Oreo has created special cookies for the NBA All-Star Game in Salt Lake City.
¿Adiós cookies? Google trabaja en la automatización para eliminarlas
La empresa norteamericana Google está buscando desarrollar procesos que permitan le erradicación de las cookies de terceros.
In the Fight for Privacy, Web Cookies Are Disappearing. Here's What That Means for Your Company's Advertising Strategy.
Privacy is becoming prioritized and third-party cookies are disappearing. Instead of spending more to reach the exact same audience, businesses will have to find another way to help them reach their audiences more efficiently and effectively.
What Are Cookies and How Do They Affect Your Online Business?
Whether you're interacting with a website on your computer or revisiting the same website on your phone — cookies are integral to your online business.
The Cookie is Actually Crumbling in Advertising: Here's What to Know in B2B vs. B2C
Cookies have long been used by advertisers looking to track consumer activity across the web in order to boost their advertising efforts.
Newly Crowned Billionaire Jay-Z Just Invested in a Cookie Company
The mogul's Marcy Venture Partners led a seed round for allergen-free cookie maker Partake Foods.
'If You Created it, You Should Be the Best at Everything in Your Company,' Says the Co-Founder of Lenny & Larry's Complete Cookies
Barry Turner, who along with his co-founder created the protein category, has evolved from hustler to creative 'mad scientist.'
This Cookie Brand is Bringing Victorian England Flavors to India
With Parineeti Chopra as the brand ambassador, the UK-based Millie's is looking to tap the cookie market in India. World Iconic Brands (WIB) that signed a seven-year franchise contract with the parent company SSP Global is planning to get 10 stores up and running by March'19.
How Bots Steal Your Online Advertising Budget
The digital ad space is rife with fraud and bots, stealing your precious marketing dollars.
Include Remarketing In Your Online Strategy To Improve Your Conversion
Well-used remarketing can provide many advantages in addition to increasing your conversion rate, which is the first thing we always think about
4 Changes You Need to Make Now to Comply With the EU's Tough New Data Law
Non-compliance can lead to hefty fines whether your company is based in the European Union or not.