Creative Entrepreneur: Page 8

Leadership

3 Tips for Creative Leaders to Successfully Tackle Daily Business

While it's wonderful to dream up big-picture ideas, strike a balance between the long-term and day-to-day aspects of your startup.

Data & Recovery

Google Creative Lab's Robert Wong On the Power of Empathy in Tech Advertising

The head of Google's in-house creative agency says any tech startup can install practices from the Creative Lab to launch winning campaigns.

Marketing

5 Tips for Creatives to Profitably License Their Work

Starving is no way to live, even for artists. Licensing creative work for the consumer market can put food on the table.

Thought Leaders

7 Ways to Unlock Your Company's Creative Juices

If entrepreneurial companies are to thrive, then creativity has to become a major component of their DNA.