Exploring New Markets: Page 2
Taschen Books Joins The UAE Market
If you're looking to making an investment in art, do consider taking a look at Taschen's art books.
What Entrepreneurs Must Know Before Entering New Markets
Considering Cuba? Iran? Instead of feeling overwhelmed, check out these three pieces of advice to get you started.
9 Lessons Explorers Can Teach You From Their Impossible Expeditions
Draw inspiration from stuntmen, aviators, mountain climbers and other opportunists who conquered against the odds.
How Investors Value New Category Creation
Nakul Mandan, investor at Lightspeed Venture Partners, talks about the dynamics of investing in companies that are building new market categories.
The Challenges of Doing Business in Cuba
Relations are thawing, but entrepreneurs should tread carefully.
Why Even Startups Need to Find New Markets for Established Products
Companies work so hard to develop a loyal customer base they often overlook how tweaking marketing strategy could develop an entirely new segment.
How to Survive In a Market That You're Inventing
The nice thing about competitors is they prove there is a market but the entrepreneurial pioneers have a tougher path to success.
The 3 Essentials of Expanding Into Other Countries
For firms with global clients, expanding services into new markets is the logical next step. But actually taking that step will require careful planning, research and patience.
Here Comes 'Facebook Lite,' a Stripped-Down Version of Its Mobile App
It is aimed at emerging market users with low-end mobile devices.
A World of Customers Is Waiting to Read Your Website in Their Language
Most web users are not native English speakers. Unsurprisingly, they are reluctant to purchase from sites written in a language they don't speak.
This Caterer Wants to Be an Event Planner. Our Experts Suggests Some First Steps.
Start small and leverage your current client base to expand into a new field.
This Startup Wants to Reverse the Tide on Our Overfished Oceans
Amy Novogratz and Mike Velings are in the process of getting an investment fund off the ground that will identify and invest in technologies that aim to grow the fish-farming business.
Starbucks Now Offers Fizz as a Customized Add-On in Some Shops
Pumpkin spice latte… with bubbles? Starbucks is now allowing customers in select stores to carbonate coffee and tea beverages.
Papa Murphy's, Wingstop Expanding Franchises to the United Arab Emirates
Two U.S. restaurant franchises, Papa Murphy's and Wingstop, announced plans this week to expand in the Middle East, starting with the UAE.
Preparing for an International Conference
From safety precautions to avoiding cultural no-no's, here's how to plan for an international conference with ease.