Despite economic headwinds, small businesses are pivoting from survival to strategic growth by investing in modernized marketing and proactive technologies like agentic AI.
James Petrakis on surviving when banks said no, the break that caught Disney's attention, and building a restaurant that prioritized people over growth.
These are the subtle, human signals that founders reveal through their behavior, habits and presence that matter far more than anything they can put on a pitch deck.
Founders seeking to maximize their returns from an eventual sale should be aware of the Startup Exit Waterfall and its implications for their exit strategy.