Harley-Davidson

Business News

Motorcycle Found in Barn Sells at Auction for $935,000

This extremely rare 1908 Strap Tank Harley-Davidson roared into the record books with the highest auction sale ever.

Lifestyle

Premium Motorbikes You Need To Add To Your Boy Toy Collection

It can roll, it can speed, it gives you the kick you need, make a pick and make this beauty yours

Business News

Harley-Davidson's First Electric Motorcycle Arrives in August for $30K

The LiveWire is fast and highly connected, but range might be an issue.

Social Media

Harley-Davidson Has Selected 8 Interns to Ride Across America This Summer

The company has hired college students and recent grads to 'discover motorcycle culture' and contribute to its social media channels.

Money & Finance

Making an American Icon: How Harley-Davidson Roared to Life

Entrepreneur spoke with the stars and biker builder behind Discovery Channel's new miniseries 'Harley and The Davidsons.'

Branding

From Apple to SoulCycle: Here's How Cult Brands Breed Loyalty and Fanaticism

Panelists at Social Media Week in New York City discussed how aspiring brands can achieve cult status.

Innovation

How Motorcycle Designer Erik Buell Got His Vroom Back, Post Harley-Davidson

The trailblazing entrepreneur followed up a disastrous collaboration by launching a new company, a showcase for innovative racing bikes. But can it get the funding it needs?

Starting a Business

Roaring Reinvention: How a Grandmother Started a Motorcycle Shop

A Florida woman is sharing her passion with other adventure-seekers.