journalism
Yes, You Can Still Get Organic Media Coverage — and Here's Why You Should
Some may tell you it's now only a pay-to-play world, but that's not true in the slightest.
This is the Biggest Factor Holding Companies Back From Media Coverage — and 3 Ways to Fix It
Once you get past this, you'll find getting coverage is easier.
Microsoft Replaced Its News Editors With AI. It's Brought One Disaster After Another — and the Wrath of a Major Publication.
The company is grappling with AI's editorial fallout.
5 Key Things You Need Before Launching a PR Campaign
These elements will help your company successfully secure media coverage.
5 Ways Startups Can Increase Their Visibility
Don't sit back and hope that business will come to you. Put yourself out there and take advantage of opportunities to attend events, network, compete and build new relationships.
5 Media Strategies Every Entrepreneur Needs to Know
Share your brand's message more effectively by preparing with these strategies ahead of time.
5 Things Journalists Wish You Knew About Getting Press Coverage for Your Company
Strengthen your PR efforts — and optimize your marketing budget — by learning what reporters are looking for.
5 Ways to Build and Maintain Valuable Relationships With Journalists — and Why It Matters
Building genuine relationships with journalists is essential in today's digital media world.
Why Local Media is the Secret to Getting Free PR
The most important thing your company can do is reach out to local media in the city you're attending.
After Online News Spat, Google Blasts Microsoft Over Exchange Server Flaws
In a blog post defending its commitment to funding journalism, Google also slams Microsoft for failing to secure its products from hackers.
India's #9 Most Influential Journalists to Follow on Twitter
Today, increasing number of media channels and a powerful social media have revolutionized the way we access or receive news