Product Development
Product Changes Can Backfire — How Tweaks Risk Losing Customers and Revenue
It's important to continuously innovate your products, especially since competitors are always trying to catch up. However, there are times when you have a best-selling "staple" product that is already perfect as it is. In such cases, making changes to it can do more harm than good.
Want Your Workers to Be More Productive? You Need a Better Way to Measure Their Contributions
To get a handle on productivity, companies need to connect people with business results.
The Holidays Are Nearing — Combat Productivity Lulls in Your Business With These 3 Strategies
Ergonomics is a strategic advantage for businesses looking to boost productivity. Addressing the physical needs of your team doesn't just create a more pleasant workplace; you're setting the stage for better performance, fewer energy dips and sustained focus throughout the workday.
This One Habit is a Productivity Killer — And You Can Get Rid of It in Under 5 Minutes
Notifications are productivity vampires — silence them to reclaim your focus and momentum.
Launching a New Tech Product? Here Are the Steps You Need to Take to Ensure It Succeeds.
Deliver value to your customers through a sustainable product lifecycle. Adapt, iterate, and listen to your customers in order to keep your product relevant.
Teflon Poisoning Inspired This Entrepreneur to Create His Own Non-Toxic Cookware Brand: 'We Launched With a Waitlist of Thousands.'
Jordan Nathan, founder of the non-toxic kitchenware brand Caraway, shares strategies for product development and marketing that deliver incredible growth.
Launching Your First Paid Product? Here's How to Successfully Turn Your Expertise Into Profit
Are you ready to launch your first paid product but feeling nervous? Don't worry — starting small with the right type of product is the secret to success. Read on to learn how to outline clear benefits, value price, leverage social media marketing and deliver excellent customer experience.
Free Webinar | July 18: How to Design, Manufacture and Sell Your Product Idea
Join us for our webinar with Jordan Nathan, founder of the kitchenware brand Caraway. Jordan will share the strategies he used to develop, manufacture and sell his products that grew Caraway's annual revenue by over 500% in just 4 years. Register now!
This Founder's Smart Sunglasses Retail for $849 — and He Crowdfunded More Than $300,000. Here's How He Came Up With the Idea That Could Revolutionize Eyewear.
'Entrepreneur' spoke with Deep Optics CEO and founder Yariv Haddad, who shared some exclusives about the startup's journey so far, plus its growth and expansion strategies.
How to Ensure Your Product Is Designed, Developed and Marketed to Achieve Revenue Goals
How to align your product with your company's growth goals — and how doing so can lead to increased success for your business
The Soda Industry Changed Forever — Thanks to This CEO's Approach to Gen Z
Interview with OLIPOP's CEO Ben Goodwin is now available to subscribers.
Use This Worksheet to Write a Product Description That Sells
It is vitally important that your business plan is able to build a convincing case for the product or service that you plan on selling.
The Importance of Connecting Your Organization to Your Product and Users (and How to Do It)
How to ensure everyone in your organization is aligned with the company vision — and how doing so enhances both your workplace and the product development process.
These Retirees Just Wanted Their Cats to Drink More Water. Now Their Remote Side Hustle Makes $80,000 a Year.
This couple wanted to make and sell something from the comfort of their home. Now they're offering up their playbook for others.
How to Design and Produce Products from Scratch — A Step-by-Step Guide for Entrepreneurs
Here are the steps I've followed to build a thriving ecommerce company.