programmatic technology

Growth Strategies

#5 Mistakes to Avoid in Programmatic Advertising

Programmatic Advertising demands a full-fledged team to perform various tasks in real time and leaving no scope for errors.

By Nitin Gupta
Growth Strategies

How this Digital Company Hopes to Bring Transparency in Media Ad Space

Through the metrics of digital marketing a company will easily know how many people have seen the advertisement

Technology

Code Like a Pro

You might to learn to code when you launch a start-up. Here's how.

Marketing

Online Publishers Need to Use These 2 Techniques to Boost Revenue Over the Holidays

Ride the viewability wave and optimize for programmatic, and watch your cash flow fly off the charts before the New Year.

Marketing

How to Dissect What 'Programmatic' Means for Your Business

Don't get sold a buzzword about this new marketing technology.