Public Relations: Page 2

News and Trends

Fueling Industrial Success: Bansal Wire Hits IPO

Bansal Wire Industries Limited has announced its initial public offering of equity shares, which shall open on 3 July 2024.

Lifestyle

The Rise of Public Relations in the World of Magazine Features

Spynn Publicity, a growing public relations firm, has significantly impacted the PR industry by helping brands secure prominent magazine features.

Science & Technology

PR Guide for AI Startups — How to Dodge Pitfalls and Shine in a Crowded Market

Here are five common PR mistakes AI startups must avoid.

Growing a Business

6 Things Every Brand Should Understand About PR

Public relations is an important part of business success, but brands don't always know what they're looking for. Here's what your publicist won't tell you about PR.

Science & Technology

5 Common AI Buzzwords All PR Pros Need to Know

With so many AI buzzwords flying around, it can be difficult for communicators to understand what's what in the field of artificial intelligence. Here's a glossary of the most common AI buzzwords you should know to have a better grasp of this groundbreaking technology.

Growing a Business

What ROI Should Really Look Like for Your Company's Public Relations Campaigns

Many companies see the value of PR and are willing to invest in it. But they want lickety-split results and to see themselves plastered all over the news.

Leadership

5 Ways to Get Ahead of Your Competition by Making a Lasting Impression on Your Clients

No matter what kind of entrepreneur you are, no matter what kind of business you have, there are likely lots (and lots) of others who do the same thing you do. That's why it's so important to differentiate yourself from your competition in any and all ways that you can.

Leadership

6 In-Person Networking Tips for Entrepreneurs

As an entrepreneur, networking isn't optional – it's part of your job. Here are some tips to help you make more meaningful connections.

Business Process

We Live in a 'Right Now' World — But Good Things Take Time. Here's How to Explain Long Lead Times to Your Clients.

We've all gotten so accustomed to immediate results that anything but can seem like a flop, especially in service industries like PR. Here's why pursuing long lead times is just as important as short-term ones.

Growing a Business

Don't Let These Three PR Myths Stop You From Harnessing Its Power

While these myths may have changed your perceptions of PR, it is still a powerful asset for any company, especially ambitious ones. Let's debunk these myths so you can identify a PR plan that works best for your business.

Real Estate

How PR Can Build Trust and Credibility for Real Estate Brands

Follow these insights and actionable tips for leveraging PR to enhance the reputation and visibility of your real estate brands.

Marketing

Struggling to Find Content Ideas for Your Business? Use This Effective Strategy to Unlock Endless Inspiration.

Always keep your objective and audience in mind, and showcase the relevant side of your expertise accordingly.

Growing a Business

Why Startups Should Invest in Public Relations Right Now

Should you wait until you fundraise to invest in PR? The short answer is a resounding no. Here's why.

Marketing

How to Make PR Campaigns Customer-Focused Instead of Company-Focused

The 21st century has seen a shift away from the company that's "selling" and toward the consumer that's "buying." Business practices, like PR campaigns, have had to transition in kind to stay relevant in the current culture and to resonate with the public.

Science & Technology

Why AI-Forward Communication is the Future of Public Relations

Embracing AIFC is not merely an option for PR professionals — it is imperative for those seeking to lead in an increasingly complex and dynamic media landscape.