Research
Nearly Half of Americans Think They Could Be Duped By AI. Here's What They're Worried About.
One in three admit they find it difficult to identify a potential con.
'Difficult but Necessary': 23andMe Is Cutting 40% of Its Workforce
About two out of five employees are affected.
This Election Season Full of Deepfakes, Doubts and Disinformation Should Motivate You to Do Your Own Research — Here's How to Uncover the Truth
Here's how entrepreneurs can leverage election season insights to uncover truth, improve decision-making and better understand human behavior in business.
Gen Z and Millennials No Longer Want to Relax on Vacation — Here's What They're Looking for Instead
A new survey found sharp contrasts between what Gen Z, millennials, Gen X and Baby Boomers want to do when traveling.
How Different Generations Search the Internet — And How These Trends Can Change Your Business
By staying informed and adaptable to generations, we can optimize our approach to digital search and maintain a strong connection with our target demographics.
Sales Could Top $14 Billion on Amazon Prime Day, Hitting an All-Time High — Here's Why
Prime Day(s) is on July 16 and 17.
Oh Great, AI Can Detect Sarcasm Now
Researchers built an AI sarcasm detector that decodes the emotions behind an audio recording and transcribes it into text with corresponding emojis.
These 4 Words Make It Obvious You Used AI to Write a Paper, According to New Research
Scientists are increasingly using ChatGPT and other AI bots to write studies.
9 Research Tips Every Nonfiction Author Needs to Know
Thorough research is crucial to writing authoritative nonfiction books. By investing substantial time in comprehensive research using credible sources, authors can back up their perspectives and narratives persuasively.
Study Shows People Who Sleep Late May Die Earlier
Night owls who wake up late have a 9% higher chance of dying sooner than early birds.
Petting Another Person's Dog for 10 Minutes Can Reduce Stress
The science behind why interacting with even other people's pups can boost your physical and mental health.
Unveiling The Next Frontier Of The Internet: An Introduction To The World Of Web3
Picture Web3 as the great, new frontier in the internet landscape, where pioneers tap into their quest for freedom and autonomy, empowered by cutting-edge technology, and some serious coding chops. Welcome to the next digital revolution!
Starting a New Venture? Don't Make These Research Mistakes.
If you're thinking about launching a novel product or starting a business, you first need to test your assumptions. While traditional product research usually falls short of providing actionable insights in the discovery phase, there are easy ways to tweak it to get the data you need.
5 Key Questions to Ask Your Audience When Conducting Market Research
Ask your customers these five important questions to conduct effective market research and get a better understanding of your audience.
How Qualitative Research Can Boost Your Brand in Today's Digital Landscape
Discover how your brand can benefit from the digital transformation of qualitative research.