Small Businesses: Page 5

Branding

Why Mom and Pop Stores Should Never Overlook Their Branding Strategy — And How They Can Outshine Retail Giants

Mom-and-pop stores today have as many opportunities as other businesses. If you own one, then it's time to make branding a priority to compete with your competitors.

Growing a Business

How to Choose the Right Pricing Strategy for Your Small Business

Discover how your small businesses can navigate the challenging terrain of pricing strategy in a post-inflation economy

Science & Technology

How Small and Medium Businesses Can Help Their Communities by Innovating with Cloud Technology

Cloud technologies are already benefiting businesses and communities, but in the hands of SMBs, the potential to drive positive socio-economic change is huge. A recent report highlights opportunities for growth and transformation for both organizations and communities.

Side Hustle

'The Work Just Fills My Soul': She Turned Her Creative Side Hustle Into a 6-Figure 'Dream' Business

Kayla Valerio, owner of vivid hair salon Haus of Color, transformed her passion into a lucrative venture.

Marketing

5 Small Business Marketing Tactics to See Results This Quarter

Five quick and effective small business marketing strategies that can yield both short-term results and long-term success.

Green Entrepreneur®

6 Ways to Profitably Integrate Eco-Friendly Practices into Your Business

Sustainability efforts can improve operational efficiency, increase customer demand and boost profitability. Here, we highlight six easy ways entrepreneurs and small businesses can capture the financial benefits of sustainability.

Starting a Business

Is Now a Good Time to Start a Business? Here Are 5 Factors You Need to Consider.

Starting a small business always feels like a gamble, even in strong economic conditions. With so much uncertainty, is now the right time to start a business?

Side Hustle

This 23-Year-Old Started a 'Simple' Side Hustle Using Items She Already Owned — Then She Earned Nearly $60,000 and Made It Her Full-Time Gig

Angelina Licari first tried out the side hustle as a high school student — then went all-in after graduating college.

Growing a Business

3 Effective Engagement Tactics to Help Small Businesses Create Authentic Connections With Customers

Enhance your customer experience and foster stronger customer relationships using these three strategies.

Business Culture

How To Keep an Entrepreneurial Spirit Alive in Your Small Business

These three tips will help you keep the spark for entrepreneurship that leads to long-term business success

Side Hustle

A CEO Who Runs a Fully Remote Company Has an Unusual Take on Employees Starting Side Hustles: 'We Have to Be Honest With Ourselves'

Ross Buhrdorf, CEO of ZenBusiness, breaks down how critical "walking the walk" really is.

Side Hustle

The Side Hustle He Started at Age 15 Led to a $4 Billion Boon for Small Businesses: 'They Would Take a Chance on Me With Their Hard-Earned Money'

Nic Beique asked his local barber, gym and more if they'd like him to build a website for their businesses.

Growing a Business

This CEO Shares 4 Highly Effective Ways to Promote and Scale Your Small to Medium-Sized Business

There's no one-size-fits-all approach to promoting businesses, but there are strategies that can be used based on a business's unique needs. This CEO shares four effective and practical ways to promote SMBs.

Business News

Not Filing This New Mandatory Report Could Cost Your Business $500 Per Day

Many business owners will be required to file this mandatory report to the Department of the Treasury — here's everything you need to know.