snapchat marketing

Marketing

How This Online Storytelling Strategy Engages Millions of Viewers in 60 Seconds

60 Second Docs COO Jake Avnet explains the secrets of high-impact online storytelling.

Social Media

Marketers Are Searching for Instagram Services 12X More Than Snapchat's (Infographic)

A study by gig marketplace Fivver finds smaller businesses are largely ignoring Snapchat in favor of Instagram.

Social Media

Marketers Are Using Instagram More Than Snapchat Right Now: Here's Why.

Audiences for the two platforms are entirely different.

Social Media

Snapchat Can Now Track Foot Traffic for Its Advertisers

Snap's new tool let's businesses see if their customers are successfully nudging their friends to come shop.

Marketing

Think You're Getting The Most From Influencers? Think Again

Brands need to start using more intelligent methods to find the influencers who can connect with their target audience.

Social Media

7 Brands That Are Killing It on Snapchat

Sure, snaps are a mainstay of younger consumers. But that hasn't stopped brands from jumping on board, sometimes with crazy-cool results.

Social Media

7 Ways Snap Could Break Open Social Media in 2017

It's hard to tell exactly what this company has up its sleeve, but this 'Entrepreneur' contributor is going to give it a try.

Social Media

8 Great Corporate Snapchats to Follow

The platform is here to stay, and these businesses are killing it -- in a good way.