Startup Basics: Page 4
How to Run a Startup Through a Downturn
Scarcity drives creativity and innovation; entrepreneurs can flourish in a downturn with the right mindset and strategy.
Have a Business Idea? Here's How To Put It into Action.
Here are nine steps you need to take to turn your business idea into a reality.
How to Stay Motivated When Starting a Business
If you are a recent or new business owner, you are likely facing some challenges that discourage you occasionally.
How Startups Can Manage Their Cash Better — 4 Tips from a Venture Capitalist
In today's volatile economy, startups need to take measures to minimize their financial exposure to protect themselves in the event of a banking crisis. This article provides four tips for startups to reduce financial risk.
How to Raise Funds as a Startup in a High Interest Rate Market
Traditional bank loans may not be the best option for startups. Entrepreneurs need to consider these alternatives to secure the funding they need to launch their business.
How to Buy an Existing Business or Franchise
Starting from scratch isn't the only way to get started. Buying an existing business can help you hit the ground running. Here's what you need to know to find a great deal.
How to Create a Successful Marketing Plan: 5 Steps
If you're planning to revamp or create a marketing plan for your business, keep reading for the five steps you need to make it happen.
How Startups Can Improve the World Through Innovation
Startup founders should pursue their passion without hesitation. They can improve the world and enhance the lives of customers and employees.
9 Marketing Strategies for Startups to Boost Growth and Visibility
Outshine your competition with these innovative, lesser-known marketing tactics that will help your startup stand out and gain the attention it deserves.
4 Tips to Manage and Avoid This Startup Killer
Technical debt must be taken care of if you want to ensure early and long-term startup growth.
3 Ways AI is Changing How Startups Build Their Brand
AI is making major headlines and touting more and more use cases in 2023. Here are three ways in which startups can leverage AI to build a brand that stands out.
Launching a Business as a Side Hustle Is Alright (But Follow This Startup Checklist)
Here are the benefits of launching a business as a side hustle and a checklist to help you get started.
How to Build a Competitive Brand That Gives Your Startup an Edge
Your brand as a founder and as a startup both matter, especially in the early days. Here's how to create a credible and reliable brand that will make gaining customers — and investors — a little easier.
How To Start Your Ideal Business — 7 Steps From Experience
The trial and error tested steps to starting your ideal business.
The Future of Startup Marketing: 2 Popular Lead Magnets Your Startup Needs
Entrepreneurs, investors, marketers and business leaders should consider incorporating eBooks and whitepapers into their startup marketing strategy today.