Trademarks
Taylor Swift Just Filed a Trademark That Could Mean Even More Sales: 'I'm So Into This'
The singer-songwriter's Nashville-based LLC TAS Rights Management filed to trademark the term "TAYLOR-CON" with the U.S. Patent Office this week.
Eminem Requests Protective Order Against Bravo 'Housewives' in Trademark Dispute, Refuses to Appear in Court
The real Slim Shady isn't standing up—in court—after filing an opposition to a trademark application for the "Reasonably Shady" podcast in February 2023.
Grimes Reportedly Beat Billionaire Ex Elon Musk to the 'Grok' Trademark — And Her Vision for the AI Is Very Different
Grimes voices 'Grok,' a rocket ship AI plushie from Curio, in a project unrelated to Musk's AI bot of the same name.
Marketing Company Sues Elon Musk's X Corp for Twitter Rebrand That Caused 'Serious Irreparable Harm' to Its Business
X Social Media claims that X Corp's rebrand has caused consumer confusion and harmed its brand, which has used "X" in its name since 2016.
Are You Protecting your Brand with a Federal Trademark? Here's How to Get Started
Your business' brand is one of your most valuable assets -- and it can be protected more easily than you may think.
7 Trade Show Tips for New Businesses
Trade shows can be costly, but they are a great way to network and market your product.
He Names Brands for Amazon, Meta and Forever 21, and Says This Is the Big Blank Space In the Naming Game
Naming specialist Ragen Alexander says that companies often get stuck thinking they must have a few popular qualities in a brand name. But they're missing big opportunities to capitalize on language in other ways.
How To Protect ChatGPT Content with Trademark Registration
Protecting AI-generated brand assets is a critical and fast-evolving sphere.
Elon Musk Tweet Inspires Fan to File Boat Trademark On Behalf of Tesla — Without Telling Tesla
A Tesla superfan said they filed a trademark application for boats because Elon Musk mentioned the Cybertruck might be able to go in the water.
Do You Need to Copyright Your Logo? Here's What You Need to Know.
Is your logo safe? As a brand expert and CEO of a logo design company, I'll reveal whether you're exposing your brand to risk.
Court Orders Grocery Store to 'Destroy' Chocolate Bunny Supply
Chocolatier Lindt & Sprungli has won a trademark battle with Lidl grocery stores.
NBA Star Luka Doncic Is in a Trademark Battle—with His Mom
Who owns the rights to the Maverick's name?
Startups Must Protect Their Trademark. Here's How and Why
Here's how to protect your brand's most valuable asset: trademarks.
All You Need to Know About Using Trademarks for Your Business
Don't overlook the importance of trademarks, as they are paramount in protecting your brand.
The Basics of Protecting Your Intellectual Property, Explained
Whether you're protecting your product or protecting your company from infringing on someone else's, you must factor precautions into any product strategy.