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Billboards

About Startup Costs

The startup costs provided in this database include an approximate financial investment that will be needed to start the business. This is generalized information and should only be used as a yardstick to determine business startup costs. Your investment will vary based on factors such as equipment, transportation, licensing and permits, operating location, working capital and initial marketing and advertising budgets. Remember a successful entrepreneur is one who carefully researches and plans every aspect of a new business venture, including the financial investment needed to start a business and the working capital required to achieve positive cash flow.

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Business At A Glance

Billboards

Startup Costs: $10,000 - $50,000

About

Franchises Available? Yes
Online Operation? No

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Take advertising to the great outdoors by renting space on highly visible billboards.

Business Overview

Billboards are one of the most competitive segments of the advertising industry, and starting a business that installs billboards and markets billboard advertising will take a lot of research and clever planning. However, with that said, the profit potential for a business that markets billboard advertising is outstanding. The billboard advertising industry works like this. A site to install a billboard is selected based on excellent street visibility and high traffic count. The owner of the building or land where the billboard is installed receives a yearly fee; the amount of money paid to the landowner is based on a percentage of the projected advertising revenues that the billboard will generate. Advertisers wishing to advertise on the billboard pay a one-time art fee to create the ad and a fee for the amount of time the ads are featured on the billboard. One billboard can generate upwards of $10,000 or more each year.