Max Muscle Sports Nutrition

Founded: 1991 Franchising since: 2001

1641 S. Sinclair Anaheim, California 92806

Phone: (800)530-3539/ (714)456-0700

Franchisor is a privately-held company with 50 employee(s); 5 employee(s) in franchise department.

Franchise Growth

Year	U.S. Franchises	Canadian Franchises	Foreign Franchises	Company Owned
2009	138	0	0	0
2008	132	0	0	0
2007	122	0	0	0
2006	90	0	0	0
2005	88	0	0	1

Where Seeking Franchisees
In the U.S. Alaska, Alabama, Arkansas, Arizona, California, Colorado, Connecticut, Delaware, Florida, Georgia, Hawaii, Iowa, Idaho, Illinois, Indiana, Kansas, Kentucky, Louisiana, Massachusetts, Maryland, Maine, Michigan, Minnesota, Missouri, Mississippi, Montana, Nebraska, North carolina, North dakota, New hampshire, New jersey, New mexico, Nevada, New york, Ohio, Oklahoma, Oregon, Pennsylvania, Rhode island, South carolina, South dakota, Tennessee, Texas, Utah, Virginia, Vermont, Washington, Wisconsin, West virginia, Wyoming

Exclusive territories available.
Territory size: 100,000 population

Total investment: $147K-291.2K Franchise fee: $35K

Ongoing royalty fee: 6% Term of agreement: 10 years, renewable

Type of Financing Available

	In-House	Third Party
Franchise Fee	No	Yes
Startup Costs	No	Yes
Equipment	No	Yes
Inventory	No	No
Accounts Receivable	No	No
Payroll	No	No

Qualifications
Net worth requirement: $250K
Cash liquidity requirement: $50K
Business Experience:

• General business experience
• Marketing skills

Operations

• 15% of all franchisees own more than one unit
• Number of employees needed to run franchised unit: 2 - 5
• Absentee ownership of franchise is allowed. (80% of current franchisees are owner/operators)

Training

• Available at headquarters: 6 days

Ongoing Support

• Newsletter
• Meetings
• Toll-free phone line
• Grand opening
• Internet
• Security/safety procedures
• Field operations/evaluations
• Purchasing cooperatives

Marketing Support

• Co-op advertising
• Ad slicks
• National media
• Regional advertising

Other marketing support

• National advertising

Franchise 500® rank:
#394 (2009); #428 (2008); #437 (2007); #274 (2006);

Top New Ranking:
#15 (2006);