Startup Basics: Page 2

Business News

The Silent Crisis — Why Baby Boomer-Owned Businesses Need a Revival Strategy Now

Tech and AI-driven innovation is revealing a silent crisis. Baby boomer-owned businesses, especially in blue-collar industries, once the backbone of the economy, are facing unprecedented challenges.

Marketing

How to Build a Marketing Function During the Early Stage of Your Startup

Don't settle for an agency doing grunt work and simply taking orders; make sure they can proactively define a marketing strategy to get you several steps further on the growth path.

Fundraising

3 Essential Funding Factors to Consider If You Want Your Startup to Bloom

Companies must employ strategic measures to enhance their chances of securing vital financial backing in a market plagued by waning investor sentiment. Here are some valuable tips for businesses that seek to navigate the challenging landscape better, bolster investor confidence and raise funds.

Growing a Business

3 Crucial Strategies for Sustaining Growth in a Competitive Market

Scaling a business for growth isn't simple, but these strategies can help.

Starting a Business

5 Ways Startups Can Increase Their Visibility

Don't sit back and hope that business will come to you. Put yourself out there and take advantage of opportunities to attend events, network, compete and build new relationships.

Starting a Business

How to Build a Culture of Learning in Startups

Startups tend to favor high productivity within short turnaround times. In such conditions, employees must be adaptable and learn new skills quickly. Therefore, training and development are crucial — a new employee needs to hit the ground running.

Starting a Business

3 Tips on How to Translate Your Ideas Into a Business

Great businesses are the result of entrepreneurs making the most of great ideas. Learn my top three tips for transforming your concept into a successful company.

Starting a Business

5 Growth-Hacking Strategies to Help Your Startup Succeed

Discover the essentials of building a robust startup, from assembling the right team to employing guerrilla marketing, and turn the odds of success in your favor.

Starting a Business

Why Creating a Culture of Feedback is Vital to Business Survival

Startups operate in a constantly evolving environment where adapting and improving are essential. Feedback is an important tool for startups to achieve this. It helps increase productivity, improve decision-making and create stronger teams in a fast-paced environment.

Starting a Business

Using a Severance Package to Launch Your Own Business? Here's What You Need to Know.

With layoffs at a record high, many are taking their severance packages and investing them into starting a business for themselves.

Starting a Business

Why Effective Communication is the Key to Success for Startups

In the competitive world of startups, communication is pivotal in determining their success.

Fundraising

3 Secrets to Scaling Your Startup Effectively

Let's review some of the secrets for entrepreneurs to help them grow their startups effectively.

Fundraising

The Complete 10-Step Guide to Bootstrapping for Entrepreneurs

Unpack crucial principles, practical strategies and inspiring insights that make bootstrapping a financial choice and a transformative entrepreneurial journey.

Operations & Logistics

How Public Relations Builds Trust and Credibility for Your Startup

Learn how PR strategies like media connections, brand storytelling and customer relationship management can promote and maintain a thriving business

Leadership

How to Run a Startup Through a Downturn

Scarcity drives creativity and innovation; entrepreneurs can flourish in a downturn with the right mindset and strategy.