Personal Branding
Social Media Savvy CEOs Are the Ones Impressing Customers. Here's How to Make Yourself (and Your Brand) Memorable.
CEO impact goes beyond the boardroom. Learn how executive visibility affects your brand and why a strong leadership branding strategy is so critical to your bottom line.
Why We Need to Create Brands That Align Our Purpose, Personality and Practice
Now more than ever — because consumers find an irrational amount of meaning in the brands they trust — awakened brands have the ability to change the world.
If You Want to Make Millions, Ditch Your Polished Pitch and 'Own Your Crazy' Says This Legendary Branding Guru
Phyllis Williams-Strawder, the self-anointed "Ghetto Country Brandmother," shares her unfiltered thoughts on achieving big success by using your authentic voice.
Want to Know the Secret to Closing More Sales? 65% of Consumers Say They Will Buy If Your Company Does This.
Encouraging and supporting your employees in their personal branding efforts is not just a strategy for individual growth, but it's also a forward-thinking business approach to elevate your company in a competitive market.
How to Remove Negative Reviews Online and Protect Your Online Reputation
In the digital age, maintaining a positive online reputation is crucial for businesses, as customer reviews on the internet heavily influence brand perception and purchasing decisions. This article delves into effective strategies for managing both legitimate and fake online reviews, offering insights into crisis management and proactive approaches to uphold and enhance your brand's reputation in the virtual world.
You Won't Be a Successful Entrepreneur Until You Adopt These 3 Habits
Being an entrepreneur is a marathon, not a sprint!
Control the Way People Think About You Using These Secrets From a Publicity Strategist
Ulyses Osuna discusses PR strategies for shaping personal brands and controlling the narrative.
What Damian Lillard Taught Me About Personal Branding
Most entrepreneurs don't realize how valuable their personal brand is. Here's what you can learn from Damian Lillard.
Why Personal Branding Needs To Be Profitable (Besides Being Attractive)
If you focus on more than surface appearances, your personal brand will have every opportunity to be profitable, and, by extension, you will be rewarded and recompensed for your product, service, knowledge, and wisdom.
Specialization is No Longer the Path to Success — This Simple Life Hack Can Boost Your Career and Business
Building a stack of skills personally and across your organization can pay big dividends personally and professionally.
4 Ways to Build a Strong Online Brand (Despite the Chaos of the Internet)
Building trust and influence in a digital world is an ongoing process, and embracing these trends will help you navigate the ever-changing landscape of personal branding.
Why Being Your Own Influencer Is the Key to Success For Entrepreneurs
Are you showing up as a face in your business? If not, here is why you are missing a major opportunity for brand impact and loyalty and what you can do about it.
The Era of Faceless Branding Is Over — Here's Why Modern Brands Fail and Publicity Reigns Supreme in 2024
No longer can a brand hide behind its company logo and expect to thrive.
Are You the Face of Your Business? You Shouldn't Be — These 3 Practices Can Help You Change Your Branding
In a smaller organization, the owner is often the "face" of the business. But while it is flattering to be in demand, being the face of the business is also dangerous. It can impact the owner's ability to grow the business and make it sustainable for the long term.
From Narrow Focus to Broad Success — How to Harness the Power of Niche Branding
Niche branding is a blend of strategy, storytelling and insight that might just inspire your next big move.