Get All Access for $5/mo

Watching YouTube Tutorials Probably Won't Make You an Expert -- But Doing This Might Research finds we overestimate our own abilities after watching how-to videos.

By Liz Webber

triloks | Getty Images

The ready availability of online video tutorials means anyone can learn how to do anything. Right?

Actually, maybe not. According to new research described in Harvard Business Review, merely watching someone do something can lead to an overinflated sense of one's abilities to match that skill.

Related: The Ultimate Guide to Learning Anything Faster

In a series of experiments, the researchers tasked participants with watching videos of experts performing different skills -- from moonwalking to completing a computer game -- then asked how well the participants thought they could do the skill. The participants all greatly overestimated their own abilities to perform, especially when they watched the video multiple times.

When starting your business, you're likely doing a lot of the heavy lifting yourself, and may not be able to hire an expert to do every task. And there's nothing wrong with relying on your own ingenuity (and a little help from the internet) to get things done -- so long as you don't get overconfident about your new abilities.

Related: Science Says You Can Do This Simple Action to Boost Your Memory

The researchers outlined a few steps to actually master the skills you see on YouTube:

1. Take the time to practice: While you may not need 10,000 hours to master a skill, you need to recognize you won't be an expert immediately, and plan your practice schedule accordingly.

2. Break it down into smaller pieces: Not only will this help improve your chances of mastering the overall skill, but separate research indicates it will give you a feeling of making progress towards your goal.

3. Start doing right after watching: If you wait to try out the new skill, you're likely losing some of the nuances and technique. So, what are you waiting for? Go make that Excel spreadsheet, rehearse your Steve Jobs-style presentation or whatever it is you need to do to take your business to the next level.

Liz Webber

Entrepreneur Staff

Insights Editor

Liz Webber is the insights editor at Enterpreneur.com, where she manages the contributor network.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Starting a Business

He Started a Business That Surpassed $100 Million in Under 3 Years: 'Consistent Revenue Right Out of the Gate'

Ryan Close, founder and CEO of Bartesian, had run a few small businesses on the side — but none of them excited him as much as the idea for a home cocktail machine.

Franchise

The Top 10 Coffee Franchises in 2024

From a classic cup of joe to a creamy latte, grab your favorite mug and get ready to brew up success with the best coffee franchises.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Marketing

How Small Businesses Can Leverage Dark Social to Drive Word-of-Mouth Marketing

Dark social accounts for 70% of social media shares and is crucial for small businesses. Here's how you can tap into this hidden marketing opportunity.

Business News

'Jaw-Dropping Performance in 2024,' Says a Senior Analyst as Nvidia Reports Earnings

Nvidia reported its highly-anticipated third-quarter earnings on Wednesday.

Business News

'Do You Sell Cars?': Tesla CEO Elon Musk Trolls Jaguar Rebrand on X

The team running Jaguar's X account was working hard on social media this week.