Brian Honigman
Bio
Brian Honigman is a New York City-based content marketing consultant and CEO of Honigman Media, a consultancy offering both content strategy and content creation services. He is a regular contributor to the Wall Street Journal and other publications.
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Latest
The Leadership Gap That You and the World's Most Prominent CEOs Have in Common
Work issues are similar, whether you manage two or thousands.
No Time for Marketing? You Only Need 15 Minutes a Day.
Marketing is like exercising. The difference between doing nothing and just a little every day is cumulatively enormous.
How to Overcome the 'One-Size-Fits-All' Marketing Trap
Any approach claiming to be for everyone is either broadly general to the point of obviousness, or will lack even close to the necessary nuance needed to adequately provide direction.
6 Predictions for Content Marketing in 2016
From Google+ not surviving to Facebook playing a bigger role in the elections, here are some predictions for next year.
How to Create Visual Content That Resonates With Your Audience
The most important part of crafting a visual identity is consistency.
How to Decide on the Right Format of Content for Your Marketing Efforts
Both longform and shortform content are equally valuable. The utility of either is maximized when you know where, when and how to use each.
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