Cara Sloman: Page 2

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Bio

Cara Sloman is CEO and president of Force4, a marketing communications and PR agency serving B2B technology companies.

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Latest: Page 2

Marketing

3 cosas que los especialistas en marketing pueden aprender de los medios

El impacto de la pandemia ha inculcado cambios en el enfoque de la participación de clientes y prospectos.

Marketing

3 Things Marketers Can Learn From the Media

The pandemic's impact has instilled changes in the approach to customer and prospect engagement.

Marketing

Why Customer Champions Need to Be a Part of Your Marketing Strategy

Building trust and credibility is essential when engaging with prospects.

Marketing

3 Keys to a Highly-Effective Content Marketing Strategy

Zero in on these three areas of content marketing to boost engagement with customers and prospects.