Eric Samson: Page 2
Bio
Eric Samson is the founder of Group8A, a boutique consulting firm focused on developing and executing integrated marketing and digital solutions for companies of all sizes.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest: Page 2
The Intersection of Psychology and Marketing
The fun part about marketing is the opportunity to discover new ways to trigger favorable emotional responses from consumers.
5 Crucial Ingredients of a Sustainable Paid-Media Strategy
Social media doesn't mean you can ignore paid channels -- it just means you have to be smarter about how you do it.
To Maximize Holiday Sales Start Planning Your Marketing Early
Now is a good time to have your Labor Day sale figured out. Be ready for Christmas by the time the first Halloween trick-or-treater knocks on your door.
5 Tips for Hiring Freelancers Who Will Boost Your Business
Finding the most effective talent means knowing where to look, how to exercise due diligence and when to walk away.
How Ecommerce Companies Marry Media and Marketing
Consumers crave content, and so advertisers have become publishers.
The Science Behind High-Converting Websites
Calls-to-action, consumer-friendly color and followups on abandoned shopping carts are among the tools smart ecommerce companies employ.
