Gregg Schwartz: Page 3

Bio

Gregg Schwartz is the vice president of sales and marketing at Strategic Sales & Marketing, a lead-generation firm based in Connecticut.

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Latest: Page 3

Marketing

5 Product Launch Lessons From 'Star Wars Episode VII'

What do Princess Leia, Luke Skywalker and Han Solo have to do with your company's product launch?

Marketing

5 Marketing Lessons Learned Watching Donald Trump Run for President

Marketing is successful when you know who loves you. Marketing failure is trying to make everybody like you.

Marketing

6 Things 'Better Call Saul' Can Teach You About Finding Customers

AMC's new hit prequel series to 'Breaking Bad' already features many lessons on lead generation.

Growing a Business

3 Ways Your Startup Can Earn the Trust of Prospective Clients

People buy from whom they trust, and they trust who they know. So what do you do when your business is new and has no track record?

Thought Leaders

3 Sales Lessons from Eric Cantor

You won't go further if you forget the people who got you where you are.

Marketing

4 Selling Essentials Every Startup Should Know

Need to sell your vision to customers? Sales expert Gregg Schwartz offers up tips on how to seal the deal.

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