Jason Falls: Page 3

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Bio

Jason Falls is a noted author, speaker and influencer in the social and digital marketing space. He is the senior influence strategist at Cornett, an advertising agency in Lexington, KY. He is the author of three books on digital marketing, including Winfluence — Reframing Influencer Marketing to Ignite Your Brand, from Entrepreneur Press. 

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Latest: Page 3

Marketing

Por qué los consumidores se preocupan por los influencers y por qué tú también deberías

Más de la mitad de las personas a nivel mundial han comprado algo en los últimos seis meses según la recomendación de un influencer en línea.

Marketing

Why Consumers Care About Influencers, and Why You Should Too

More than half of people globally have bought something in the past six months based on the recommendation of an online influencer.

Marketing

With Influencer Marketing, You Can't Afford to Set It and Forget It

Choosing the right influencers your brand uses is perhaps the most important step in influencer marketing, but monitoring their influence is as critical because their impact will change over time.

Marketing

Con el marketing de influencers, no puede permitirse establecerlo y olvidarlo

La elección de los influencers adecuados que utiliza su marca es quizás el paso más importante en el marketing de influencers, pero monitorear su influencia es tan crítico porque su impacto cambiará con el tiempo.

Marketing

Do Brands Need to 'Speak American'?

Marketers are missing out on a cultural segment of U.S. population called out as the "New Heartland," report says.

Social Media

Marketing Via Paid Online Influencers Sees Dramatic Growth in Survey

More marketers than ever are utilizing so-called 'sponsored social,' with the strategy closing in on display ads. Does this signal a shift in the industry?