Jim Joseph: Page 12
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How You Give Back Provides Purpose to Your Personal Brand
A purpose should be a natural extension of your brand, whatever you decide it to be.
Experience Your Brand From Your Customers' Perspective
Here's a challenge for you: Come in through your 'front door' and see if you're delivering from both sides.
Forget $4M Ads, Your Business Can Still Capitalize on the Super Bowl
Take advantage of one of the biggest events of the year without breaking the bank.
The People in Your Life Are Your Personal Brand Team
Your family, friends and colleagues in many ways become your brand. It's important to create a team of people that reflect how you want to live your brand.
Forget PJs, Dress Your Brand Even at Your Home Office
If you work from home, it's still important to wear clothes that reflect who you are and what you do for a living.
Make Your Voice and Look an Active Part of Your Brand
How you sound and dress influence how people perceive you, so be thoughtful and consistent.