Kevin Allen: Page 3

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Kevin Allen is a contributor to PR Daily.

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Business News

3 Big Milestones in the Development of Twitter 'Language'

The first @reply, hashtag and retweet happened less than a decade ago, but in the world of social media, they're historic.

Business News

8 Steps to Planning for a Social-Media Crisis (Infographic)

Consider these practical points to help minimize the damage left to manage.

Business News

How to Create a 'Perfectly Optimized' Webpage for Search (Infographic)

So you know a thing or two about using keywords, but is your site actually built to be shared? Find out how to get it SEO-ready.

Business News

What Your Company Logo Says About Your Brand (Infographic)

In a lot of ways, your logo is like your calling card. Here's how to make sure it matches your brand's identity.

Business News

How One Business Fulfilled a Ridiculous Customer Request

A Texas hotel goes above and beyond to make the stay of an audacious lodger one he'll fondly remember.

Business News

The 10 Essentials of Facebook Etiquette

Some brands have mastered the art of Facebook marketing; others, not so much. As with any social media platform, there are rules by which we should abide.