Facebook Expected to Reveal Its Secret New Name Facebook CEO Mark Zuckerberg is believed to talk about the platform's new name next week.

By Chloe Arrojado

KIRILL KUDRYAVTSEV | Getty Images

Next week, Facebook may forgo its household name.

According to a report posted by the Verge on October 19, the social media behemoth is planning to rebrand as it shifts its focus on building the metaverse. Facebook CEO Mark Zuckerberg plans to talk about its rebranding efforts at the company's Connect conference on October 28, but news of a new name could come before then.

Related: How Do You Create an Online Payment Event Through Facebook?

Over the past year, Zuckerberg has been vocal about his bullishness towards the metaverse, which refers to an online world of interconnected virtual experiences through technologies like virtual and augmented reality. Earlier this week, the platform announced its plan to create 10,000 jobs in the European Union to further the metaverse.

"Facebook is at the start of a journey to help build the next computing platform. Working with others, we're developing what is often referred to as the metaverse — a new phase of interconnected virtual experiences using technologies like virtual and augmented reality. At its heart is the idea that by creating a greater sense of 'virtual presence', interacting online can become much closer to the experience of interacting in person," Facebook wrote in a blog post. "No one company will own and operate the metaverse. Like the internet, its key feature will be its openness and interoperability."

The new company name is a secret not even known among its full senior leadership. However, that hasn't stopped netizens from throwing in some suggestions, ranging from "Zuckerworld" to the facetious "DataTheftBook".

Related: 17 Ways to Get More Views, Engagement and Shares on Your Facebook Videos

Chloe Arrojado

Entrepreneur Staff

Editorial Assistant

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business News

'I Love Doing Product Reviews': Bill Gates Stepped Down from Microsoft in 2020, But Admits He Still Spends 15% of His Time Working at the Company

In a new interview with the Wall Street Journal, Gates also said he is still close with Microsoft's CEO Satya Nadella.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

Elon Musk's DOGE Is Hiring People Eager to 'Work Long Hours' to Eliminate 'Waste, Fraud and Abuse' in the Government. Here's How to Apply.

The Department of Government Efficiency is hiring U.S. citizens to help cut spending and headcounts in the federal government.

Franchise

Franchise Models Explained — How to Choose the Right One for Your Goals

Navigating the franchise world starts with understanding key business models. Here's how project-based and subscription franchises differ in investment, scalability, and recession resistance.

Business News

'Everyone Can Profit From It': What Is DeepSeek? China's 'Cheap' to Make AI Chatbot Climbs to the Top of Apple, Google U.S. App Stores

DeepSeek researchers claim it was developed for less than $6 million, a contrast to the $100 million it takes U.S. tech startups to create AI.

Business News

Uber's CEO Says Drivers Have About 10 Years Left Before They Will Be Replaced

Uber CEO Dara Khosrowshahi says the jobs of human drivers are safe for the next decade, but after that, another type of driver will take over.